Controversies
Controversies tied to this brand in public sources. A listing is not a finding of fault.
Back to profile1 entries
2024
Kans under false advertising penalty and “illegal additive” controversy
Kans, the core brand of Chicmax, was once fined RMB 1.1 million for an advertisement claiming “the more you sun-expose, the whiter you get,” which violated scientific common sense; in October 2024, anti-counterfeiting activist Wang Hai alleged that its softening lotion advertised “anti-early aging” beyond its filed efficacy and tested positive for an undeclared preservative, prompting the Shanghai drug regulatory authorities to intervene; a mask product under the company was also notified as substandard in net content and other items. Regulatory investigation, company share price under pressure.