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Brand AI

Starwood Hotels & Resorts Worldwide

Controversies

Controversies tied to this brand in public sources. A listing is not a finding of fault.

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  1. 2018

    Starwood guest reservation database breach

    Marriott disclosed that unauthorized parties had accessed the Starwood guest reservation database before the Starwood technology environment was fully integrated with Marriott. The incident potentially involved reservation and personal information, prompted regulatory investigations and litigation, and led to remediation and notification efforts.

    Source