Recent events
Recent events tied to this brand in public sources.
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2026
NBA 2K27 announced for September 4 release, Switch 2 only on Nintendo
NBA 2K27 will be released on September 4, and 2K confirmed in an email to players that the Switch 2 version will run at 60 frames per second, consistent with other platforms. The game will only come to Switch 2 on Nintendo and will not have a Switch 1 version.
2022
Netflix announces BioShock film partnership
Netflix announced that it is working with Take-Two Interactive to produce a film adaptation of BioShock, with 2K also identified as a production partner.
2021
2K completes acquisition of elite3d
2K announced that it had acquired PLATYGOBIAN, S.L., doing business as elite3d, and TURIA GAMES, S.L.; the elite3d team was to form a second office for 31st Union and a new 2K Publishing location in Valencia.
2021
2K acquires Elite3D and Turia Games
2K announced that it had acquired the Valencia-based studios Elite3D and Turia Games. The article also says Elite3D will be rebranded as a second office for 31st Union.
2021
WWE announces SummerSlam sponsors
WWE announced sponsors for SummerSlam, including DraftKings, Victoria, 2K, Pure Life Purified Water, Cricket Wireless, C4 Energy, Credit One Bank and Wargaming.
2021
2K announces plan to rebrand HookBang’s games team as Visual Concepts Austin
2K said it would rebrand the HookBang games team as Visual Concepts Austin. The team was set to support future NBA 2K games and 2K’s publishing business.
2021
2K signs long-term exclusive partnership with Tiger Woods
2K announced a long-term exclusive partnership with Tiger Woods, who gave 2K Sports exclusive video-game rights to his name and likeness and was to serve as an executive director and consultant for the game development team.
2021
2K announces acquisition of HB Studios
2K announced the acquisition of HB Studios, the developer of PGA Tour 2K21.
2021
WWE SuperCard releases Stone Cold Fusion event and new content
2K announced new WWE SuperCard content celebrating the 25th anniversary of Stone Cold Steve Austin's WWE debut. The article says the Stone Cold Fusion event became available on March 9, allowing players to collect and combine items for a chance to make special-edition cards.
2020
Backlash over unskippable ads in NBA 2K21
Players criticized 2K after it added unskippable adverts to NBA 2K21 pre-game loading screens, where the ads ran before players could edit their team lineups.
2020
2K promises a fix for NBA 2K21 ad placement
2K said the ad placement affected players’ experience in a way it did not intend and promised to fix the placement in future episodes of 2KTV.
2020
2K announces PGA Tour 2K21 launch
2K announced that PGA Tour 2K21, the first title by HB Studios under the PGA Tour 2K branding, would launch on August 21 for PC, Stadia, Switch, PS4 and Xbox One.
2019
2K responds to hack of social media accounts
2K said its social media accounts across the 2K label had been compromised and offensive, racist material was posted. It apologized for the posts and said the accounts had been regained.
2019
2K apologizes after hacked accounts post racist content
After a hack of its social media accounts led to racist and other offensive posts, 2K said the accounts had been compromised, condemned the posts and apologized to people offended by the content.