Recent events
Recent events tied to this brand in public sources.
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2021
5 Gum and Twitch launch Team Clutch partnership
Mars Wrigley’s 5 Gum partnered with Twitch to launch Team Clutch, a group of Twitch streamers who will assemble in live squad streams to play popular games.
2020
5 GUM partners with Marvel’s Avengers for in-game content
5 GUM partnered with Marvel’s Avengers for promotional gum packs that grant players in-game content, including nameplates, avatars, and an emote. The promotion was announced on August 18, 2020, with the packs available starting that week.