Recent events
Recent events tied to this brand in public sources.
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2021
ASICS announces acquisition of Registration Logic
The ASICS Group announced that it would acquire all shares in Registration Logic Pty Ltd, which operates the Register Now race-registration platform in Oceania.
2021
ASICS North America announces Richard Sullivan as president and CEO
ASICS North America announced Richard Sullivan’s appointment as president and CEO, effective January 1, 2022. Sullivan was also named an executive officer of ASICS Corp.
2020
ASICS launches the #RunToFeel initiative
ASICS launched its #RunToFeel initiative, which it said was aimed at helping runners stay active and connected. The initiative includes ways for runners to share stories and participate in virtual races and app challenges.
2020
ASICS announces Metaracer running shoe availability
ASICS announced the Metaracer carbon-plated road-racing shoe, which the article said would be available on June 26, 2020; the article describes it as the company's newest road-racing shoe.
2020
ASICS opens its first store in Sri Lanka
ASICS opened its first store in Sri Lanka at One Galle Face mall in Colombo, through local footwear company D. Samson & Sons (Pvt.) Ltd.
2019
Asics apologizes after pornography is displayed on Auckland store screens
Asics apologized after hackers gained access to promotional screens outside its central Auckland store and displayed explicit content. The company said it was working with its software and online security suppliers to prevent a recurrence.
2019
Asics New Zealand responds to unauthorized screen content
Asics New Zealand apologized after pornography was broadcast on screens above its Auckland store for several hours. The company said an unknown person had gained access to its televisions and that it was working with software and online security suppliers to prevent a recurrence.