Recent events
Recent events tied to this brand in public sources.
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2026
AU Small Finance Bank investigates potential data leak
AU Small Finance Bank said it was investigating a potential data leak involving a Salesforce-hosted platform with limited vehicle-loan customer data, after hacker group ScarlettGroup claimed to have breached the lender and threatened to leak customer and corporate data. The bank said its own systems were unaffected and banking services were operating normally; the reported breach was not established as confirmed.
2021
AU Small Finance Bank launches “BADLAAV Humse Hai” campaign
AU Small Finance Bank unveiled its integrated brand campaign, “BADLAAV Humse Hai,” and said it would release a series of advertising films featuring products and practices including monthly interest, video banking, UPI QR and credit cards.
2021
Maruti Suzuki launches Smart Finance
Maruti Suzuki launched Smart Finance, an online platform providing customers with an end-to-end car-loan process, including loan offers from multiple financiers, online document submission and loan-status tracking. The platform was available in 30 cities at the time described.
2020
AU Small Finance Bank launches mobile app and NetBanking portal
AU Small Finance Bank announced the launch of a new Mobile Banking App and NetBanking Portal, offering more than 100 banking and lifestyle services. The app was available on the Play Store and App Store, and the portal was available on desktop and mobile browsers.
2020
Maruti Suzuki launches Smart Finance
Maruti Suzuki India launched Smart Finance, an online car-financing platform that lets customers compare loan options from multiple financiers.