Recent events
Recent events tied to this brand in public sources.
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2021
L’Oréal announces recycled-plastic cosmetic bottle
L’Oréal Group announced a cosmetic bottle made entirely from plastic recycled using Carbios’ enzymatic recycling technology. The group said it planned to put the innovation into production in 2025, and Biotherm would be the first group brand to use the bottle.
2021
Biotherm partners with the Oceanographic Institute of Monaco
Biotherm announced a long-term partnership with the Oceanographic Institute of Monaco and became its main execution partner. Biotherm funding will support the institute's ocean initiatives, expert and decision-maker network, and public awareness work.
2019
L’Oréal fined over false advertising in Chongqing
Chongqing's Jiangbei District market supervision authority ordered the advertiser to stop the conduct and fined it 200,000 yuan after determining that advertising at a Biotherm counter fabricated product effects.