Recent events
Recent events tied to this brand in public sources.
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2021
Brown-Forman names Leanne Cunningham CFO
Brown-Forman named Leanne Cunningham as its new chief financial officer; she is set to take over from Jane Morreau on 2 July.
2020
Brown-Forman reports lower second-quarter earnings
Brown-Forman reported second-quarter profit of $240 million, down from $282 million in the same quarter last year; quarterly revenue fell 0.4% to $985 million.
2020
Jack Daniel’s launches Make it Count campaign
Brown-Forman launched a global Make it Count campaign for Jack Daniel’s Tennessee whiskey. The cross-channel campaign includes a first advertisement titled “First Timers,” scheduled to air in the UK on October 12, 2020, and spans more than 100 countries.
2019
Brown-Forman partners with Drinkworks on Home Bar cocktails
Brown-Forman partnered with Drinkworks to offer cocktails made with Brown-Forman spirits through the Drinkworks Home Bar system by Keurig. The initial serves were expected to launch in mid-2020; the article does not report that launch as completed.