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English Heritage

Controversies

Controversies tied to this brand in public sources. A listing is not a finding of fault.

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  1. 2020

    English Heritage apologizes for criticized gaming advert

    Company response

    English Heritage apologized after members of the games industry criticized its advertising campaign as dismissive of video games. The organization said it had not intended to dismiss digital culture. The controversy centered on the advertising campaign and the criticism it drew from games industry members, who regarded the campaign as dismissive of video games. English Heritage's apology stated that dismissing digital culture had not been its intention.

    After games industry members criticized its advertising campaign as dismissive of video games, English Heritage apologized, saying it had not intended to dismiss digital culture.

    Company response

    • Apology — English Heritage

      We’re sorry for missing the mark on this one

    Source excerpt

    • The UK games industry has hit back at an English Heritage advertising campaign that some developers perceived as "dismissing" the "huge heritage aspect to games".
    • We’re sorry for missing the mark on this one," the company said by way of a statement on its official Twitter account. "This was intended to be a tongue-in-cheek take on a debate among parents, who this leaflet is aimed at. We certainly didn’t intend to dismiss the value of digital culture but appreciate it may have come across differently.