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Brand AI

Florasis

Controversies

Controversies tied to this brand in public sources. A listing is not a finding of fault.

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  1. 2023

    79-yuan eyebrow pencil livestream remarks controversy affects brand and prompts public apology

    In September 2023, while selling a 79-yuan Florasis eyebrow pencil, Li Jiaqi made an inappropriate response to viewers who questioned the price, triggering consumer discussion about pricing, brand communication, and marketing methods. The streamer apologized first, and Florasis issued an open letter on September 19 apologizing and stating that it accepted feedback. The controversial remarks were made by a collaborating streamer and do not mean the brand has been found to have violated the law.

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