Recent events
Recent events tied to this brand in public sources.
Back to profile11 entries
2026
GEICO files lawsuit over alleged PIP billing scheme
GEICO filed a federal complaint against three Florida clinics and their owner-operators, alleging more than $1.85 million in fraudulent PIP claims and seeking triple damages, among other relief. The allegations have not been tested, and no court has made a finding on their merits.
2026
GEICO sues Brooklyn DME supplier over alleged $733,000 no-fault equipment fraud
GEICO filed a federal lawsuit on October 7, 2026 in the US District Court for the Eastern District of New York against a Brooklyn-based durable medical equipment supplier and its owner, alleging the supplier billed more than $733,000 for laser therapy devices and cold compression therapy units prescribed to minor-collision victims through a kickback-fueled scheme using photocopied prescriptions and pre-printed boilerplate forms. GEICO, a wholly owned subsidiary of Berkshire Hathaway, seeks return of over $200,000 already paid, a court order voiding more than $450,000 in pending bills, and treble damages under RICO. The allegations have not been tested in court and no judge has ruled on the merits.
2026
GEICO to join Macy's Thanksgiving Day Parade for the first time
GEICO said in a news release this week that its advertising characters, including the GEICO Gekko, the Caveman, and Caleb the "Hump Day" camel, will be featured on a "Road Trip to Parade" float at this year's Macy's Thanksgiving Day Parade, the first time the Berkshire Hathaway subsidiary has participated in the event. Before the parade, the Gecko will headline a 10-week promotional tour from San Francisco to New York, stopping in 12 cities.
2026
GEICO sues Florida clinics over alleged $3.57 million PIP billing scheme
GEICO's four underwriting companies filed suit in the US District Court for the Southern District of Florida on August 19, 2026, against GTD Medical and Rehabilitation Center, Inc and Selest Health Center, Inc and four individuals, alleging the clinics collected more than $3.57 million through no-fault bills that were never payable, including claims of sham ownership and billing for impossible hours. GEICO also seeks a declaration that it owes nothing on more than $75,000 in pending claims. The allegations are untested and no defendant has responded.
2022
GEICO sponsors Maryland highway emergency patrol program
The Maryland Department of Transportation State Highway Administration announced a partnership with GEICO to sponsor the CHART Emergency Patrol program.
2021
GEICO sues New Jersey medical providers over alleged fraud
GEICO and its affiliates filed a lawsuit against East Coast Spine, Joint, and Sports Medicine Professional Association and associated doctors and others, alleging fraudulent claims that caused more than $1.9 million in payments. The complaint also alleges unlawful business arrangements and billing practices.
2021
GEICO partners with Tractable on AI-assisted auto claims
GEICO partnered with Tractable to use Tractable’s computer vision technology to review auto-repair estimates and accelerate GEICO’s auto claim and repair process.
2021
GEICO sues Maccabi Pharmacy over alleged inflated charges
GEICO filed suit against Maccabi Pharmacy RX, its owner, and unknown individuals, alleging that they dispensed certain topical pain products instead of less costly alternatives and sought kickbacks. GEICO seeks to recover over $80,000 it paid to Maccabi and a declaration that it need not pay $670,000 in outstanding claims; these are allegations in the lawsuit.
2021
Geico customer driver’s license numbers exposed in data breach
A data breach at Geico exposed customers’ driver’s license numbers after fraudsters used information acquired elsewhere to gain unauthorized access through Geico’s online sales system. Geico’s notice said the breach occurred between January 21 and March 1, 2021; the number of affected customers was not specified.
2020
GEICO files lawsuit against Winaffix Auto Glass
GEICO filed a federal lawsuit in California alleging that Winaffix Auto Glass submitted fraudulent repair bills and overbilled for windshield replacements. These are allegations in the lawsuit, not findings of liability.
2019
NASCAR names four Premier Partners for the Cup Series
NASCAR announced that Busch Beer, Coca-Cola, GEICO and Xfinity would serve as Premier Partners of the NASCAR Cup Series beginning in 2020.