Controversies
Controversies tied to this brand in public sources. A listing is not a finding of fault.
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2021
Hema Shanghai fined over food advertising claims
Fine or penalty
Shanghai market regulators found that Hema Network Technology Co. made false advertising claims about rice and made claims about the health and medical functions of rice. The company was ordered to stop publishing the ads and was fined 500,000 yuan.
Source excerpt
经查，该产品蛋白质含量远低于《食品安全国家标准预包装食品营养标签通则》关于“富含蛋白质”含量声称的要求，构成虚假广告；同时，当事人还借助成分宣传该大米的保健功能及医疗作用。
当事人的行为违反了《广告法》及《网络食品安全违法行为查处办法》的有关规定，市场监管部门依法责令当事人停止发布违法广告，在相应范围内消除影响，警告，处罚款50万元。