Recent events
Recent events tied to this brand in public sources.
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2022
Hennessy announces Hennessy·8 NFT release through BlockBar
Hennessy announced that two Hennessy·8 NFTs, representing the first and last carafes, would be offered through BlockBar on January 12, 2022. The planned drop was priced at 70.47 ETH, approximately $226,450.
2021
Hennessy announces “Make Moves That Start Movements” campaign
Hennessy announced its “Make Moves That Start Movements” campaign, featuring a film set to debut during the second round of the NBA playoffs.
2021
Hennessy announces partnership with Russell Westbrook, Victor Solomon and Alex Taylor
Hennessy announced a partnership with Russell Westbrook, artist Victor Solomon and community activist Alex Taylor in connection with its Unfinished Business program; Westbrook will make a donation to the program.
2021
Hennessy expands partnership with the NBA
Hennessy expanded its partnership with the National Basketball Association, becoming the franchise's first global spirit partner.
2021
Hennessy launches Never Stop Never Settle campaign
Hennessy unveiled its “Never Stop Never Settle” campaign to support the growth of Black entrepreneurs across the country. The rollout includes $50,000 lump-sum payouts, access to The Gathering Spot, and additional growth opportunities.
2020
Hennessy announces additional investment in Unfinished Business
Hennessy announced an additional $1 million investment in its Unfinished Business initiative, which supports Black-, Latinx- and Asian-owned small businesses affected by the coronavirus pandemic.
2019
Hennessy and Maluma announce partnership
Hennessy and artist Maluma announced a partnership for Hispanic Heritage Month, featuring U.S. tour support, original content, cross-channel promotions, and a limited-edition collectors' item.