Controversies
Controversies tied to this brand in public sources. A listing is not a finding of fault.
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2026
Renewed scrutiny over ICE engagement
The supplied reference material describes reporting that Hootsuite CEO Irina Novoselsky engaged with ICE in 2025 concerning Hootsuite and Talkwalker capabilities. The company reportedly defended the arrangement subject to compliance with its terms, prompting renewed controversy.
2020
ICE contract controversy
Hootsuite faced public and employee criticism after entering an agreement with U.S. Immigration and Customs Enforcement. The company said it backed out, but later reporting questioned whether the contract moved to another provider. The dismissal of an employee who disclosed the agreement intensified criticism.