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IQOS

Recent events

Recent events tied to this brand in public sources.

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  1. 2026

    PMI launches airport-exclusive IQOS ILUMA i Prime SKYLENS

    Philip Morris International launched IQOS ILUMA i Prime SKYLENS, its first device created exclusively for the global airport travel retail channel, debuting at Narita International Airport Terminal 2 in Japan with a dedicated pop-up zone and rolling out to selected airport duty-free locations in Germany, Italy, Spain, Greece, Switzerland, Serbia, South Korea, Qatar, Saudi Arabia, Egypt, Morocco, Lebanon and Malaysia.

    Source

  2. 2019

    IQOS begins sales at Atlanta tobacco stores

    About 500 tobacco stores in Atlanta, Georgia, became the first stores in the United States to start selling IQOS, a heated-tobacco product from Philip Morris International.

    Source