Recent events
Recent events tied to this brand in public sources.
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2026
Qatar Duty Free and Nestlé launch KitKat Japan activation at Hamad International Airport
Qatar Duty Free partnered with Nestlé International Travel Retail to launch an exclusive KitKat Japan activation at Hamad International Airport, running for three months across the South Node, North Node and Central Concourse with Japanese-inspired retail displays, exclusive flavours and collectible Gachapon gifts.
2022
Daraz Bangladesh runs 2022 Valentine’s Day campaign
Daraz Bangladesh organised its 2022 Valentine’s Day campaign, running from 7 to 14 February 2022. The campaign included product discounts, vouchers, offers and an in-app live show.
2022
Nestlé South Africa recalls limited Kit Kat products
Nestlé South Africa announced a voluntary recall of a limited number of Kit Kat milk chocolate products because they might contain small glass pieces. The company said the issue was found during routine checks, that it had received no complaints or reports of injury, and that the recall covers only products with specified production codes.
2022
KitKat introduces MoodBreaks range
KitKat introduced its MoodBreaks range, featuring mixed-fruit and mango flavours with multi-coloured fingers.
2022
Nestlé India withdraws KitKat packs after backlash
After social media backlash over images of Hindu deities on a limited KitKat range, Nestlé India withdrew the packs from the market and apologized, saying it regretted inadvertently hurting religious sentiments.
2022
Backlash over religious imagery on KitKat packaging
Netizens criticized Nestle’s KitKat campaign for featuring images of Lord Jagannath, Balabhadra and Mata Subhadra on wrappers. Nestle said the packs were intended to celebrate local destinations, expressed regret if it had hurt anyone’s sentiments, and said it had initiated withdrawal of the packs from the market.
2021
Nestlé announces KitKat Chunky Salted Caramel Popcorn
Nestlé announced a limited-edition 42g KitKat Chunky Salted Caramel Popcorn bar, planned to be available at major UK retailers from August 2.
2021
Nestle India apologises for incorrect KitKat packaging depiction
Nestle India apologised after authorities objected to KitKat packaging that placed Keibul Lamjao National Park in Meghalaya and displayed a Red Panda said not to be found there. The company spokesperson said it would launch two new packs celebrating the parks.
2019
Nestlé launches luxury KitKat bars in the UK
Nestlé launched hand-crafted luxury versions of KitKat chocolate-covered wafer bars in shops throughout the United Kingdom, priced at around $17 each.
2019
KitKat Chocolatory launch in the UK
Nestlé announced a new KitKat Chocolatory, with luxury hand-crafted KitKats in up to 1,500 flavours coming to the UK.