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L'Oréal Paris

Controversies

Controversies tied to this brand in public sources. A listing is not a finding of fault.

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  1. 2021

    L'Oréal Paris responds to mask-product pricing complaints

    Company response

    L'Oréal Paris responded to consumer complaints that mask products bought during livestream sales cost more than those offered at its Tmall flagship store. The company said some consumers obtained lower prices by combining benefits from different platforms and stores, and apologized for the complex sales mechanism.

    L'Oreal Paris responded to consumer complaints that mask products bought during livestream sales cost more than those offered at its Tmall flagship store. The company said some consumers obtained lower prices by combining benefits from different platforms and stores, and apologized for the complex sales mechanism.

    Company response

    • Investigation — L'Oreal Paris

      L'Oreal said in its reply on Nov. 18 that the company has set up a team to respond to inquiries from consumers and has been working with relevant government departments in a bid for solutions.
    • Apology — L'Oreal

      "We apologize again for the trouble brought to consumers by the complex sales mechanism," according to L'Oreal.

    Source excerpt

    • L'Oreal said in its reply on Nov. 18 that the company has set up a team to respond to inquiries from consumers and has been working with relevant government departments in a bid for solutions.
    • Nearly 20,000 consumers complained the mask products they purchased at the livestreamers' sales are more expensive than those offered at the L'Oreal flagship store on Tmall.
    • "We apologize again for the trouble brought to consumers by the complex sales mechanism," according to L'Oreal.