Recent events
Recent events tied to this brand in public sources.
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2026
Ferrero announces Nutella Cookies launch in Italy
Ferrero announced that Nutella Cookies, developed with Delacre, would launch in Italy in November 2026.
2021
Nutella jar size reduced from 400g to 350g
Nutella's jar size was reduced from 400g to 350g without a price change. Ferrero said rising product costs were the reason for the change.
2020
Nutella announces Pancake Day pop-up and pancake designs
Nutella announced a Pancake Day activation that included a syrup-swap pop-up planned for February 29 in New York City and six new shareable Nutella Dinosaur pancake designs.