Skip to content
Brand AI

o.b.

Recent events

Recent events tied to this brand in public sources.

Back to profile1 entries

  1. 2026

    Essity agrees to acquire Kenvue's feminine care business in Brazil

    Essity has entered into an agreement to acquire Kenvue's feminine care business in Brazil, including the Carefree, Sempre Livre and o.b. brands, for USD 284m on a cash and debt-free basis. The transaction is subject to regulatory approval in Brazil and other customary closing conditions, including completion of the Kimberly-Clark and Kenvue transaction, and is expected to close in the second quarter of 2027.

    Source