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OnAudience

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  1. 2026

    OnAudience launches OnAudience MCP integration bringing audience data into AI assistant advertising workflows

    OnAudience announced the launch of OnAudience MCP, a Model Context Protocol integration that connects AI assistants directly to OnAudience's proprietary audience data and technology. The integration lets media planners create custom audience profiles, search more than 4,100 ready-made audience segments, explore audience insights and prepare campaigns for DSP activation within their AI assistant. The first integration is available through Claude, with plans to expand support to other AI assistants.

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