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2026
Frost & Sullivan launches AI Brand Equity and Market Presence advisory service powered by Optivara
Frost & Sullivan announced the launch of its AI Brand Equity and Market Presence advisory service, powered by Optivara, to help companies assess how they appear across AI answer engines and search platforms. The service combines Optivara's AI market presence platform with Frost & Sullivan's industry expertise and analyst validation, delivering benchmarks, competitive peer maps, narrative reviews, source diagnosis and SWOT analysis.