Recent events
Recent events tied to this brand in public sources.
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2021
Crest and Oral-B launch Conquer Cavities 2Gether campaign
Crest and Oral-B launched the “Conquer Cavities 2Gether” campaign with Miles Brown as ambassador. The campaign encourages children and parents to pledge to brush for two minutes twice a day with fluoride toothpaste; for every pledge, the brands will donate up to 10,000 kits.
2020
Oral-B announces iO smart toothbrush
Oral-B announced its iO smart, connected toothbrush, which uses artificial intelligence and algorithms to help users monitor brushing across 16 zones. The article says it would be available in August; it does not report that sales had begun.
2019
Oral-B cuts Smart Series 6500 toothbrush price
Oral-B reduced the price of its Smart Series 6500 electric toothbrush from £229.99 to £88.43 for a Black Friday deal.