Recent events
Recent events tied to this brand in public sources.
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2026
Funskool India acquires Paw Patrol licensing rights from Spin Master
Funskool India has acquired the license from Toronto-based Spin Master to manufacture and distribute Paw Patrol merchandise and collectible toys across retail stores and online platforms in India.
2021
SOS Hydration launches SOS Kids hydration drink mix
SOS Hydration reported that its new SOS Kids electrolyte drink mix, featuring PAW Patrol, was available online; the release also said it would be available in Walmart stores in September.
2021
SOS Hydration partners with ViacomCBS to license PAW Patrol characters
SOS Hydration announced a licensing partnership with ViacomCBS to use PAW Patrol character images on the SOS Kids product line.
2021
Melissa & Doug launches PAW Patrol and Blue's Clues & You! toys
Melissa & Doug announced new co-branded toys featuring PAW Patrol and Blue's Clues & You! characters; the items were available globally in stores and online at the time of announcement.
2020
BelleHarvest debuts PAW Patrol-branded apples
BelleHarvest announced the debut of apples branded with PAW Patrol, offered in three varieties in 3-pound pouches. The products were expected to begin appearing in grocery stores that month.
2020
PAW Patrol faces calls for cancellation over police portrayal
Online demonstrators called for PAW Patrol to be canceled, objecting to its portrayal of law enforcement amid protests against police brutality.