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Brand AI

Princesshay

Controversies

Controversies tied to this brand in public sources. A listing is not a finding of fault.

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  1. 2008

    Criticism of mobile-phone movement tracking

    A Path Intelligence system used mobile-network signals to create aggregated maps of movement through Princesshay. Visitors and consumer groups raised concerns about privacy, transparency and whether shoppers had adequately understood or consented to the monitoring.

    Source