Recent events
Recent events tied to this brand in public sources.
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2026
Punkt launches MC03 privacy-focused smartphone at CES 2026
Swiss phone maker Punkt launched the MC03 smartphone at CES 2026 in Las Vegas, featuring a dual-environment software system with Vault and Wild Web, pre-installed Proton apps, and AphyOS. The device starts at €699 with a one-year AphyOS subscription, and pre-orders have opened in Europe with expected delivery by the end of January.
2022
Proton unveils solar power facility at Tanjung Malim
Proton unveiled a solar power facility at its Tanjung Malim plant. The facility can generate 9MWp, while the combined output with factory roof-mounted panels is 12MWp and can supply up to 25% of the plant’s power consumption.
2022
Proton X70 begins local assembly in Pakistan
The Proton X70 was rolled out as the first advanced SUV assembled locally in Pakistan. Al-Haj built a vehicle plant for assembly with technical support from Proton Malaysia. Deliveries of locally assembled units were planned to start in March 2022.
2022
Proton launches R3 merchandise and premium engine oils
Proton launched a new range of R3 merchandise and premium engine oils. The products are available through the Lifestyle Boutique at Proton’s Centre of Excellence and various dealerships across Malaysia.
2022
Euro Oil and Al-Haj launch Proton Genuine Oil
Euro Oil and Al-Haj partnered to launch Proton Genuine Oil, lubricants formulated for use in PROTON vehicles. The product was produced by Petronas and marketed by Euro Oil.
2022
Proton appoints Roslan Abdullah as deputy CEO
Proton appointed Roslan Abdullah as its deputy CEO, effective January 1, 2022. He succeeded Datuk Radzaif Mohamed, who retired on December 31, 2021.
2021
Proton offers discounts and service-cost assistance to flood-affected customers
Proton offered flood-affected customers a 20% discount on selected parts and labour charges, as well as assistance with towing and cleaning costs, subject to the stated eligibility conditions.
2021
Proton and Maxis partner on a 5G deployment at Proton’s Tanjung Malim plant
Proton partnered with Maxis to deploy a 5G use case at Proton’s Tanjung Malim assembly plant. Maxis will manage end-to-end services for IoT solutions, including smart security and augmented- and virtual-reality remote support.
2021
Proton launches local assembly plant in Karachi
Proton officially launched a local assembly plant in Karachi, Pakistan, operated by partner Al-Haj Automotive. The Saga was the first model to roll off the production line.
2021
TPL Trakker partners with Proton on automotive solutions
TPL Trakker partnered with Proton to offer automotive software and hardware solutions. TPL Trakker offered Proton online and offline maps for the Proton X-70, with hardware features planned for installation in the Proton SAGA in the future.
2021
Proton introduces updated Iriz and Persona models
Proton introduced updated Iriz and Persona models, with revised design elements and enhanced features. The Iriz update includes a new Active variant.
2020
Proton launches X50 SUV in Malaysia
Proton launched the X50, its second SUV offering, in Malaysia via its social media channels. The article says the model was jointly developed by Proton and Zhejiang Geely Holding Group; Malaysian customers had placed more than 20,000 bookings by the launch.
2020
Proton announces fresh graduate financing campaign
Proton, through its Proton Commerce subsidiary, announced a car financing campaign for fresh graduates, with hire-purchase rates starting at 2.98%. The campaign runs until December 31.
2020
Proton launches Saga Anniversary Edition
Proton held a virtual launch of the Saga Anniversary Edition, a limited edition available in black with yellow highlights; 1,100 units were to be made available.
2020
MARii and PROTON launch MARSAC
The Malaysia Automotive, Robotics and IoT Institute (MARii), together with PROTON, launched the MARii Simulation and Analysis Centre (MARSAC) in Malaysia. The centre provides a shared platform for automotive businesses to use computer simulation in product development.
2020
Proton cuts car prices by 1.2% to 5.7% in Malaysia
Proton reduced car prices by 1.2% to 5.7% in Malaysia. The company said the prices would take effect from June 15 for six months, with the stated aim of helping revive the domestic economy.
2020
Proton appoints Roslan Abdullah to sales and marketing leadership roles
Proton appointed Roslan Abdullah as vice president of sales and marketing and CEO of Proton Edar, effective June 1.
2020
Proton launches a WhatsApp chatbot for the 2020 X70
Proton launched an interactive WhatsApp chatbot to provide information about the 2020 X70, including its features, promotions, locally assembled variants, pricing, specifications, trade-in offers, and financing.
2020
Proton models win Malaysia Cars of the Year awards
At the 18th Malaysia Cars of the Year awards, the Proton X70 was named Overall Car of the Year 2019 and won the Midsize Crossover/Sports Utility Vehicles 5 Seaters category; the Proton Saga won the Entry-Level Sedan and Hatchback prize.