Recent events
Recent events tied to this brand in public sources.
Back to profile3 entries
2026
Hershey unveils 2026 Halloween candy lineup with over 20 new products
The Hershey Company announced its 2026 Halloween lineup, dubbed "Hersheyween," featuring over 20 new products. The lineup includes Reese's seasonal shapes such as Reese's Pumpkins and new sweet-and-salty combinations like Reese's Dipped Pretzels and Animal Crackers, as well as salty snacks including Pirate's Booty Boos & Bites and LesserEvil Pumpkin Spice Popcorn.
2021
Reese's opens fictional online university to fans
Reese's announced that it was accepting students at the fictional Reese's University, a fan-engagement initiative offering a fan community, branded merchandise and other surprises.
2021
HipDot and Reese’s collaborate on makeup collection
HipDot Cosmetics teamed up with the Reese’s brand to create a limited-edition makeup collection.