Recent events
Recent events tied to this brand in public sources.
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2021
SodaStream launches Pride campaign
SodaStream launched a Pride campaign featuring a film in which Laverne Cox portrays a superhero and encourages viewers to share their rainbow stories.
2021
SodaStream announces Rainbow Story limited-edition kit
SodaStream announced the launch of a limited-edition Rainbow Story sparkling water maker kit, with rainbow markers for consumers to personalize the machine. The kit will be available on SodaStream’s website for $99.99.
2020
SodaStream and Hadassah unveil medical-device collaboration
SodaStream and Hadassah Ein-Kerem Hospital unveiled a collaboration to develop a nasal breathing therapy device for COVID-19 patients. The device received approval from Israel's Ministry of Health, and a clinical trial had begun.
2020
PepsiCo announces SodaStream Professional rollout
PepsiCo said the SodaStream Professional Hydration Platform had completed a pilot and announced plans to roll it out in professional environments in the US that fall.