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Recent events tied to this brand in public sources.

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  1. 2026

    Tesco Media unveils Ad Manager platform, shoppable formats and smarter in-store media

    At its 2026 Upfront, Tesco Media, Tesco's retail media business, unveiled a series of new advertising capabilities. These include Ad Manager, a new client-facing self-service platform for planning, booking, measuring and optimising media, with infrastructure powered by Kevel; a new influencer proposition allowing approved creator content across Tesco.com, the Tesco app and in-store screens; testing of shoppable video in search and shoppable display in Favourites; and Intelligent Store Orchestration for in-store media powered by Barrows Connected Store technology. Tesco Media also announced expanded incrementality measurement and AI-powered conversational audience recommendations.

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