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Jingdong Manufacturing

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JD.com's private label brand offering high-quality products at competitive prices.

Last updated November 4, 2026

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First read
Oct 29, 2026
Latest read
Nov 4, 2026

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Overview

Jingdong Manufacturing is JD.com's private label brand launched in 2018, covering categories like home, food, and electronics, known for its strict supply chain and quality control.

Products and positioning

High cost-performance, quality guaranteed

Product categories. Food · Home goods · Digital accessories · Apparel

Controversies

  • 2020

    Power bank sampling inspection finds failures

    The Shanghai Market Supervision Bureau's sampling inspection found nearly half of power banks substandard; a 10,000mAh power bank labeled 'Jingdong Jingzao' was included for failing appearance and labeling requirements. Rectification.

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Recent events

  • Unconfirmed

    Reported

    JD Jingzao launches Z9Pro-i ergonomic chair[2]

    JD Jingzao launched the Z9Pro-i ergonomic chair, which features massage and heat therapy functions and is priced at 1,549 yuan, with prices as low as 1,149 yuan after government subsidies in some regions.

  • Reported

    JDBook notebook launched[3]

    JD Jingzao launched its 14-inch JDBook notebook in China, with a 10th-generation Intel Core i3 processor, 8GB memory and 256GB SSD; its introductory price was 2,799 yuan.

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