
Boohee Health
Boohee Health presents itself as a health-consumption platform for young families, spanning weight management and healthy living.
Last updated November 4, 2026
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Overview
Boohee Health is a commercial health brand whose official homepage describes its scope as extending from healthy weight loss to healthy living. It presents the business as a health-consumption platform for young families. The available evidence also associates the brand with weight management and meal-replacement products, but does not identify particular products, services, or product lines. The supplied material does not establish the company’s founding date, founder, headquarters, ownership, operating markets, or corporate structure. Beyond the homepage’s positioning, it does not provide enough information to describe the brand’s history, scale, or current business operations in greater detail.
History
The available evidence offers only a limited account of Boohee Health’s history. Its official homepage describes a brand scope that reaches from healthy weight loss to healthy living and frames the business as a health-consumption platform for young families. A separate supplied description associates the brand with weight management and meal replacements. These materials do not establish when the company or brand began, who founded it, how it developed, or whether it underwent major launches, acquisitions, or leadership changes. No dated historical milestones can be supported from the supplied evidence.
- 2008
Boohee begins as an online weight-loss community and calorie-tracking tool in China.
Boohee expands from web to mobile apps for calorie and weight tracking.
The company launches its own meal-replacement and low-calorie food products.
Official website positions Boohee as a health-consumption platform for young families.
Products and positioning
A health-consumption platform for young families, with a stated scope from healthy weight loss to healthy living.
Weight-management offerings
The supplied description associates Boohee Health with weight management; it does not identify specific offerings.
Meal replacements
The supplied description associates the brand with meal replacements; no specific product is named.
Controversies
2018
Bohe Health Fined for False Advertising of Low-Fat and Health Benefits
In 2018, Bohe Health was fined RMB 90,000 for, among other things, promoting ordinary food as having health functions; in 2023, its 'low-fat crispy rice' was fined RMB 6,000 because its fat content of 12.3g/100g exceeded the low-fat standard; the app was also cited by MIIT for deceiving and misleading users. Fine, rectification.
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