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1-800-Flowers.com

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1-800-Flowers.com is a U.S. flowers, gifts, and food-delivery brand offering online ordering and delivery services.

Last updated November 4, 2026

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Overview

1-800-Flowers.com is a U.S. flowers and gifting brand centered on the sale and delivery of flowers, plants, gift baskets, and seasonal gifts through websites, telephone ordering, and related digital channels. Its name is derived from the memorable U.S. toll-free number “1-800-Flowers,” reflecting the brand’s original emphasis on telephone ordering and nationwide delivery. The company behind the brand, 1-800-Flowers.com, Inc., also operates a portfolio of food and gifting businesses, extending beyond flowers into fruit, cookies, popcorn, gourmet foods, gift baskets, and personalized gifts. Its services are commonly used for birthdays, anniversaries, Mother’s Day, Valentine’s Day, holidays, and sympathy occasions. The company is publicly traded on Nasdaq under the ticker FLWS.

History

The business associated with 1-800-Flowers.com dates back to 1976. Founder Jim McCann began with a florist business in the New York area and later combined traditional flower-shop services with telephone ordering. The brand adopted the memorable toll-free number “1-800-Flowers” and expanded into remote flower ordering and delivery for consumers across the United States. As the internet and e-commerce developed, the company added online ordering, allowing customers to select flowers, plants, and gifts and arrange delivery through its website. 1-800-Flowers.com, Inc. subsequently broadened its business through portfolio expansion, moving beyond flowers into fruit, food, gift baskets, and personalized gifts. Publicly available information supports its core identity as a U.S. flowers and gifts-delivery business; detailed dates for every acquisition, integration step, and business-line change are omitted here when not sufficiently verified.

  • 1976

    Business beginnings

    [3]

    Jim McCann began operating a floral business in the New York area, laying the foundation for what would later become 1-800-Flowers.com.

Products and positioning

An online flower and occasion-gift delivery service for mainstream consumers, emphasizing convenient ordering, holiday gifting, and nationwide delivery.

  • 1-800-Flowers

    The brand’s core line includes bouquets, floral arrangements, cut flowers, potted plants, and other plant gifts for birthdays, anniversaries, holidays, sympathy occasions, and other gifting needs, with delivery services.

  • Gift Baskets

    Assorted gift collections for holidays, celebrations, and sympathy occasions, typically combining food, beverages, or other gifts as alternatives or complements to flowers.

Recent events

  • Unconfirmed

    1-800-Flowers teams with Dolly Parton on signature bouquets[4]

    1-800-Flowers teamed with Dolly Parton on a signature line of floral arrangements, including three rose bouquets curated in conjunction with Parton’s upcoming album and book and International Women’s Day.

  • Reported

    SmartGift launches Hero corporate gifting platform[5]

    SmartGift announced the launch of Hero, a corporate gifting platform for employee and client appreciation and sales growth. Hero was to first be available through the 1-800-FLOWERS.COM corporate gifting website.

  • Reported

    Apple Pay Mother's Day promotion with 1-800-Flowers[6]

    Apple launched a Mother's Day promotion with 1-800-Flowers offering customers $10 off purchases of $29.99 or more when paying with Apple Pay, from April 30 through May 10, 2020.

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