361°

361° is a Chinese sportswear brand whose business centers on athletic shoes, apparel, and other sports-related products. The name "361°" is generally used to convey an image of going beyond a full circle or of continuous breakthroughs. Available information is sufficient to confirm its place in China's sporting goods sector, but there is currently no verified material on its specific founding year, founder, headquarters, overseas market presence, or brand development stages, so none is added here.

361° is a Chinese sporting-goods brand whose core activities include athletic footwear, sportswear, and related products. As no verifiable detailed historical material is available here, specific dates for its founding, expansion, listing, or business transformation are not provided.

Mass and professional sporting goods market

• sportswear

  Athletic footwear

  Athletic footwear is one of 361°’s principal product categories, serving everyday exercise, running, and other sporting activities. Reliable information is insufficient to identify specific collections, technology names, or launch dates.

• sportswear

  Sportswear

  Sportswear is one of 361°’s core product lines, covering athletic and sports-casual use. Available material is insufficient to verify particular apparel collections, sub-positioning, or launch years.

• sportswear

  Sports accessories

  361° also offers sports accessories and related products, but available information is insufficient to confirm the precise product range, so this entry records the category only.

• 2024

  After mislabeling running shoe price, forced refunds and closed complaint channel

  In October 2024, a 361 Degrees e-commerce store mislabeled the price of a running shoe; after many consumers placed orders, their orders were forcibly canceled and refunded, and some consumers reported that the complaint channel was subsequently closed, triggering criticism of 'big store bullying customers' and public criticism.

  Source

• 2024

  Down jackets named by Shanghai Consumer Council

  In a Shanghai Consumer Council down jacket comparative test, a batch of 361 Degrees down jackets had problems with the 'down silk + feather silk' indicator, possibly affecting warmth and increasing the risk of down leakage. In 2012, the Guangdong Quality Supervision Bureau also exposed nonconforming labels on 361 Degrees backpacks (361 Degrees said they were suspected to be counterfeit). This triggered questions about its product quality control.

  Source

• 2020

  361° quick-dry sports pants comparison test indicators inconsistent with promotion

  China Quality News Network, citing a Beijing Consumers Association comparative test, reported that item No. 651829702, 361° sports cropped pants, had problems in drip diffusion time, water absorption rate, wicking height, and moisture permeability, while the webpage promoted them as moisture-wicking and quick-drying. This was a comparative test result for a specific sample and was not generalized to say all brand products were unqualified. Progress: the consumer organization's comparative test was reported by media. Entity involved: products under the relevant brand of 361 Degrees (China) Co., Ltd.

  Source

Read more

• 2021.09.11

  Reported2021.09.11

  361° launches Asian Games product series[5]361°推出亚运系列产品prnasia.com

  361° launched its Asian Games product series for commercial sale, combining Asian Games-inspired aesthetics with technology and Chinese-style design.

• 2021.09.10

  Reported2021.09.11

  361° official Hangzhou Asian Games apparel released[5]361°推出亚运系列产品prnasia.com

  At the Hangzhou 2022 Asian Games one-year countdown event, the Hangzhou Asian Games Organising Committee officially presented the official sports apparel designed and produced by 361°.

• 2021.08.17

  Reported2021.08.17

  361° releases 2021 interim financial report[6]361°发布2021年中期财务报告prnasia.com

  361° International Limited released its 2021 interim financial report, reporting first-half revenue of 3.107 billion yuan and net profit of 401 million yuan, up 32.9% year over year.

Read more

1. 1361° quick-dry sports pants comparison test indicators inconsistent with promotioncqn.com.cn
2. 2After mislabeling running shoe price, forced refunds and closed complaint channelfinance.sina.com.cn
3. 3Down jackets named by Shanghai Consumer Councilm.jiemian.com
4. 4Down jackets named by Shanghai Consumer Councilnbd.com.cn
5. 5361°推出亚运系列产品prnasia.com
6. 6361°发布2021年中期财务报告prnasia.com