AJet is a Turkish low-cost airline wholly owned by Turkish Airlines and formerly operated under the AnadoluJet name.
Last updated August 21, 2026
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Overview
AJet is a Turkish low-cost airline owned by Turkish Airlines. The business began on 23 April 2008 as AnadoluJet, a Turkish Airlines trademark created to provide comparatively low-cost domestic air travel and to connect Turkish cities with the airline group's wider network. Over time, the brand expanded beyond its original domestic remit to operate international services, including routes linking Turkey with Northern Cyprus, Europe and Western Asia. The business underwent a major structural and brand transition in the early 2020s. In February 2023, Turkish Airlines announced plans to convert AnadoluJet from a trademark operated within the parent airline into a separately incorporated airline. The new company, AJet Hava Taşımacılığı Anonim Şirketi, was incorporated on 14 July 2023 and remained wholly owned by Turkish Airlines. Although legally separated from the parent airline, it was intended to retain a low-cost operating model and to benefit from the Turkish Airlines group's commercial and operational infrastructure. Turkish Airlines presented the new AJet identity and aircraft livery in November 2023. AnadoluJet obtained an independent air operator's certificate on 2 January 2024, an important regulatory step before the rebrand. The AnadoluJet name was replaced by AJet on 1 April 2024, with the new airline continuing to operate scheduled domestic and international passenger services. AJet is based operationally at Istanbul Sabiha Gökçen International Airport and also maintains codeshare arrangements with Turkish Airlines. AJet's proposition is centered on price-sensitive travelers seeking scheduled air transport at a lower fare level than a traditional full-service carrier. Its network combines domestic Turkish routes with international destinations across nearby regions. The airline operates an all-narrow-body fleet according to the referenced fleet information, a configuration consistent with short- and medium-haul operations. Route availability, aircraft allocation and service details can change as the airline adjusts its operating schedule. Publicly available material does not establish a complete, consistently current account of its fleet size, executive leadership, financial performance or detailed corporate headquarters, so those fields are left unspecified here.
History
AJet traces its origins to AnadoluJet, which Turkish Airlines created on 23 April 2008 as a trademark. The original purpose was to offer lower-cost domestic air services within Turkey, complementing the parent airline's broader full-service network. The brand was associated with scheduled passenger connectivity between Turkish cities and was later used for selected international operations. A significant operating change took place in March 2020, when AnadoluJet was reconfigured to cover the Turkish Airlines international route network operating from Istanbul Sabiha Gökçen International Airport. That network comprised more than 20 routes at the time described in the reference material. The change strengthened the brand's role as a distinct lower-cost platform rather than a narrowly domestic label. In February 2023, Turkish Airlines confirmed that it intended to transform AnadoluJet from an incorporated brand name or trademark into an independent airline. The proposed company was named AJet Hava Taşımacılığı Anonim Şirketi, translated as AJet Air Transportation Joint Stock Company. Turkish Airlines stated that the new airline would remain entirely owned by the parent company and would continue to operate as a low-cost carrier. The company was incorporated on 14 July 2023. The referenced disclosure reported initial paid-up capital of TRY450 million, described at the time as equivalent to EUR15.75 million; this was capitalization for the newly incorporated company, not a measure of revenue, profit or market value. In November 2023, Turkish Airlines presented AJet's new corporate identity and aircraft livery. The transition also involved plans to obtain a separate air operator's certificate, distinguishing the new airline's regulatory structure from the earlier trademark-based arrangement. AnadoluJet received its independent certificate on 2 January 2024. On 1 April 2024, the airline adopted the AJet name and began operating under the new public brand. AJet operates domestic flights in Turkey and international flights to destinations in Northern Cyprus, Europe and Western Asia, with additional international coverage described across parts of Africa. Istanbul Sabiha Gökçen International Airport is identified as its base. The airline also maintains codeshare agreements with Turkish Airlines, allowing the two businesses to cooperate commercially while AJet remains a separate operating airline within the Turkish Airlines group. The brand's central proposition is affordable scheduled air travel. Its network and all-narrow-body fleet orientation suit short- and medium-haul routes, while the Turkish Airlines ownership structure gives it access to group-level commercial relationships and network connectivity. Public reference material does not provide sufficiently stable information for a definitive current fleet count, leadership roster, financial profile or legal headquarters, so those details are not asserted in this dossier.
- 2024
Independent air operator's certificate is obtained
[1]AnadoluJet receives its own air operator's certificate on 2 January ahead of the brand transition.
- 2024
AnadoluJet becomes AJet
[1]The airline adopts the AJet name and new corporate identity on 1 April 2024.
- 2023
AJet corporate structure is announced
[1]Turkish Airlines announces plans to establish AJet as a separate low-cost airline that will remain wholly owned by the group.
- 2023
AJet company is incorporated
[1]AJet Hava Taşımacılığı Anonim Şirketi is incorporated on 14 July 2023.
- 2023
New AJet identity is unveiled
[1]Turkish Airlines unveils AJet's new branding and aircraft livery in November.
- 2020
AnadoluJet is expanded at Sabiha Gökçen
[1]The brand is reconfigured to cover the Turkish Airlines international route network operating from Istanbul Sabiha Gökçen International Airport, then comprising more than 20 routes.
- 2008
AnadoluJet is created
[1]Turkish Airlines creates AnadoluJet as a trademark on 23 April to provide lower-cost domestic passenger services in Turkey.
Products and positioning
A Turkish low-cost airline serving price-sensitive domestic and short- to medium-haul international travelers, while remaining fully owned by Turkish Airlines.
Scheduled air transportation · 2008
Domestic passenger flights
AJet operates scheduled passenger services between destinations in Turkey. Domestic flying formed the original core of the AnadoluJet proposition and remains central to the renamed airline. The service is positioned as a lower-cost alternative for travelers who prioritize fare levels and network access on domestic routes. Specific city pairs and schedules are subject to operational changes.
Scheduled air transportation
International passenger flights
AJet operates international passenger services from Turkey to destinations in Northern Cyprus, Europe and Western Asia, with the referenced network description also covering selected destinations in Africa. These routes extend the brand beyond its original domestic role and support its positioning as a regional low-cost carrier. Destinations and frequencies may vary over time.
Airline partnership
Turkish Airlines codeshare connectivity
AJet maintains codeshare arrangements with Turkish Airlines. These agreements provide a commercial connection between the independent AJet operating company and its parent airline, potentially allowing flights to be marketed through both brands. The arrangement does not change AJet's status as a wholly owned subsidiary or its low-cost operating orientation.
Marketing campaigns
- 2023AJet brand identity and livery launch
Turkey · International markets served by the airline
Turkish Airlines introduced the AJet name, visual identity and aircraft livery in November 2023 as part of the transition from AnadoluJet to an independent airline brand.
Outcome. The identity was implemented with the public rebrand on 1 April 2024.
Brand decisions
2024
Rebrand AnadoluJet as AJetStrategyBackground
The newly separated airline required a distinct corporate identity and regulatory structure.
Action taken
After obtaining an independent air operator's certificate on 2 January, the airline replaced the AnadoluJet name with AJet on 1 April 2024.
Aftermath
AJet became the public-facing name for the Turkish Airlines group's low-cost airline business.
2023
Separate AnadoluJet from the Turkish Airlines trademark structureStrategyBackground
Turkish Airlines sought to turn AnadoluJet from a brand operated as a trademark into a separately incorporated low-cost airline while preserving full group ownership.
Action taken
It established AJet Hava Taşımacılığı Anonim Şirketi and retained the company as a 100% Turkish Airlines subsidiary.
Aftermath
The new corporate structure prepared the business for its own air operator's certificate and the subsequent AJet rebrand.
Initial paid-up capital. TRY450 million (At incorporation on 14 July 2023)
Sources1 sources
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