Animation Domination
Animation Domination is a programming and promotional brand used by the U.S. Fox television network for animated programming.
Last updated November 4, 2026
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Overview
Animation Domination is a programming and promotional brand associated with the U.S. Fox television network. It groups, schedules, and markets animated programs, particularly animated comedies aimed at adult audiences. The brand was introduced as part of Fox's Sunday-night programming and built on the network's long-running association with animated television. It is better understood as a programming block and brand identity than as a single television series. Its associated lineup has changed over time as shows have premiered, moved, or ended, and has included well-known Fox animated programs such as The Simpsons, Family Guy, and American Dad!.
History
Animation Domination was created as a Fox television programming brand for grouping and promoting animated comedies in a recognizable schedule. It launched in 2005 and initially developed around Fox's established Sunday-night animation tradition. Fox had already built a strong position in U.S. television animation through programs such as The Simpsons; Animation Domination packaged that programming strength under a common identity. The brand became associated with programs including Family Guy and American Dad!, and served as an important label for Fox's adult-oriented animated lineup. Its specific programming has changed as series have premiered, ended, or shifted schedules. The brand is therefore best understood as an evolving programming and promotional platform rather than as a standalone company or a single entertainment property.
- 2005
Brand launch
Fox launched Animation Domination to brand and promote its Sunday-night animated programming block.
Products and positioning
A television animation programming block and brand platform aimed at adult audiences
1989
The Simpsons
The Simpsons is a long-running Fox animated comedy and one of the most recognizable programs associated with Fox's Animation Domination tradition.
1999
Family Guy
Family Guy is an adult-oriented animated comedy that has been an important part of Fox's animated lineup and the Animation Domination brand.
2005
American Dad!
American Dad! is an animated comedy that was associated with Fox's adult-animation programming and the Animation Domination brand.
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