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Appenzeller Bier

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A Swiss beer brand associated with Brauerei Locher AG of Appenzell.

Last updated November 4, 2026

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Nov 4, 2026
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Nov 4, 2026

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Overview

Appenzeller Bier is a Swiss beer brand associated with Brauerei Locher AG, a brewery based in the Appenzell region. The brand emphasizes Swiss regional identity, traditional brewing and a varied beer portfolio, with its primary market in Switzerland. Reliable information available here is insufficient to confirm a precise founding year, founder or complete brand history.

History

Appenzeller Bier is rooted in the brewing tradition of the Appenzell region of Switzerland and is associated with Brauerei Locher AG. The brand offers several beers under the Appenzeller Bier name and is represented by products such as Quöllfrisch. Because the available material is insufficiently verified, this entry does not add a precise founding date, a list of past managers, acquisition events or detailed expansion milestones.

Products and positioning

A beer brand built around the Appenzell regional identity and Swiss local brewing, covering everyday drinking and specialty beer products.

  • Quöllfrisch

    A beer product associated with Appenzeller Bier, using the Appenzell regional identity as a key part of its branding. It is one of the brand’s representative regular offerings; the available material is insufficient to confirm its full recipe, alcohol content or launch year.

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