Recent events
Recent events tied to this brand in public sources.
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2020
Apple unveils first Macs with its own-design chips
Apple unveiled its first Mac computers powered by the company's own-design computer chips.
2020
Apple launches MacBook Air with M1
Apple launched a 13-inch MacBook Air powered by its M1 chip.
2020
Apple launches the iPhone 12 Studio mobile sales experience
Apple launched iPhone 12 Studio, a mobile- and tablet-only shopping experience for selecting iPhone 12 models and accessories.
2020
Far EasTone announces an Apple accessory credit offer
Far EasTone announced that customers who successfully preordered an iPhone 12 mini or iPhone 12 Pro Max and subscribed to an eligible plan would receive NT$3,600 in Apple accessory shopping credit.
2020
Taiwan Star announces an iPhone trade-in discount
Taiwan Star announced a trade-in promotion for customers preordering an iPhone 12 mini or Pro Max at its stores: in addition to the market trade-in value, customers could receive an additional discount of up to NT$3,000.
2020
Apple announces App Store price increases in six countries
Apple announced that prices for apps and in-app purchases, excluding auto-renewable subscriptions, would increase in Brazil, Colombia, India, Indonesia, Russia, and South Africa in the next few days.
2020
Apple updates iMovie for HDR video editing
Apple updated iMovie on iOS to process and edit Dolby Vision HDR video, and expanded the options for sharing clips.
2020
Costco Taiwan began selling iPhone 12
A report said Costco stores in Taiwan were selling iPhone 12 units in stock on the phone's official launch day, at prices reportedly lower than Apple's official website.
2020
Apple plans to expand its Express store format
Apple said it planned to expand its Express store format from about 20 locations in the United States and Europe to 50 across the two regions by the end of October 2020.
2020
U.S. Justice Department files antitrust lawsuit against Google
The U.S. Justice Department filed an antitrust lawsuit against Google over agreements through which Google paid to make its search engine the default on phones and other mobile-device browsers. The Department alleged that the agreements restricted competition; Google said the lawsuit had serious flaws.
2020
Apple launches Apple Music TV
Apple launched Apple Music TV, a free, 24-hour live stream of music videos and other music content available in the U.S. through the Apple Music and Apple TV apps.
2020
Apple publishes iPhone 12 and iPhone 12 Pro promotional video
Apple uploaded a promotional video for iPhone 12 and iPhone 12 Pro to YouTube, highlighting their design, cameras and 5G connectivity.
2020
Apple unveils iPhone 12 lineup and HomePod mini
Apple unveiled the iPhone 12 lineup and HomePod mini at its virtual “Hi, Speed” event.
2020
Apple launches iPhone model made with recycled rare-earth materials
Apple launched a new iPhone model made using recycled rare-earth materials. The report says the company claims the model was designed with the environment in mind.
2020
Apple cuts prices of iPhone accessories
Apple reduced the price of Lightning EarPods by $10 to $19 and introduced a $19 20-watt power adapter, replacing an older 18-watt charger that cost $29.
2020
Suning.com launches Apple product support service
Suning.com introduced an exclusive “Worry-Free Use” service for Apple products, offering one-to-one video, voice and online customer support to help users get started with iPhone 12 models.
2020
Apple introduces MagSafe cases and accessories for iPhone 12
Apple introduced a collection of cases and accessories for iPhone 12 and iPhone 12 Pro featuring MagSafe support. The article said the accessories were not yet available to purchase.
2020
Apple launches HomePod mini
Apple unveiled a new $99 HomePod mini speaker that works with Apple devices and services.
2020
Apple announces iPhone 12
Apple announced the iPhone 12 with access to 5G wireless networks. The company said the iPhone 12 would start at $799, with a mini version starting at $699, and iPhone 12 Pro models priced from $999 and $1,099.
2020
Apple unveils iPhone 12 lineup
Apple unveiled the iPhone 12 lineup, including iPhone 12, iPhone 12 mini, iPhone 12 Pro and iPhone 12 Pro Max, with 5G connectivity.