Avanelle

Avanelle is an American dietary supplement brand founded in 2025 and marketed through its own direct-to-consumer website, avanellelab.com. The brand positions itself around a single, sharply defined idea: delivering clinically studied doses of well-known supplements in a format people will actually take every day. Its flagship product line is a creatine monohydrate gummy that packs 4.5 grams of creatine monohydrate into three sugar-free gummies, replacing the scoops, shakers and chalky texture associated with traditional creatine powder. The core product is sold in multiple fruit flavors — Strawberry, Raspberry, Peach, Apple, Orange and a Berry Mix — with each bottle containing 90 gummies, or 30 servings. Avanelle emphasizes that every batch is third-party tested for heavy metals and contaminants, and that the gummies are vegan, gluten-free, gelatin-free and sugar-free, sweetened with stevia. The brand states a serving contains roughly 22.5 to 23 calories and 0 grams of sugar, and that 4.5 grams covers the 3–5 gram daily range research associates with full muscle saturation, so no loading phase is required. Commercially, Avanelle operates a subscription-first model. Customers can choose autoship with free shipping and the ability to skip or cancel anytime, or make one-time purchases. The site advertises tiered multi-bottle bundles with discounts of up to roughly 48–52 percent, a 30-day money-back guarantee, and per-day pricing that falls to around $0.96–$1.04 per day at the deepest discount levels. Orders ship from a Los Angeles warehouse, which also serves as the brand's stated base of operations. Beyond the creatine gummies, Avanelle publishes a content library of supplement and wellness guides on its site, covering topics such as how to choose a creatine gummy that actually contains creatine, creatine interactions with SSRIs, metformin and statins, creatine timing and loading, and probiotic selection for women. This editorial layer supports the brand's science-forward positioning and its search-driven customer acquisition. Avanelle is a young, privately held brand with no disclosed parent company, founder or executive team in the available evidence. Its identity is built on transparency claims (third-party testing, published supplement facts), format innovation (gummy instead of powder) and a subscription business model typical of modern direct-to-consumer supplement startups.

Avanelle was founded in 2025 as a dietary supplement brand, according to its Wikidata entry, and launched a direct-to-consumer storefront at avanellelab.com. Rather than entering the crowded supplement market with a broad catalog, the brand built its identity around a single hero product: a creatine monohydrate gummy delivering 4.5 grams of creatine in three sugar-free gummies. The product concept addresses a well-known friction point in the creatine category. Creatine monohydrate is among the most studied sports supplements, but the traditional powder format requires measuring, mixing and drinking a chalky solution, which many consumers abandon. Avanelle's gummy format removes the powder, shaker and timing math, and its 4.5-gram dose is designed to sit inside the 3–5 gram daily range that research associates with full muscle saturation, eliminating the need for a loading phase. From launch, the brand emphasized verification and transparency. Every batch is described as third-party tested for heavy metals and contaminants, and the products are marketed as vegan, gluten-free, gelatin-free and sugar-free, sweetened with stevia. The gummies are sold in Strawberry, Raspberry, Peach, Apple, Orange and Berry Mix flavors, with 90 gummies (30 servings) per bottle. Commercially, Avanelle adopted a subscription-first direct-to-consumer model with autoship, free shipping, skip-or-cancel flexibility, tiered multi-bottle bundles offering discounts up to roughly 48–52 percent, and a 30-day money-back guarantee. Orders ship from a Los Angeles warehouse. The brand also built an editorial content library of supplement and wellness guides — covering creatine buying advice, creatine interactions with SSRIs, metformin and statins, creatine timing and loading, and probiotic selection for women — to support its science-forward positioning and search-driven acquisition. As of the available evidence, Avanelle remains a young, privately held brand with no disclosed parent company, founder or executive team, and its public footprint centers on its own website and product pages.

• 2025

  Avanelle is founded as a dietary supplement brand.

• Launches direct-to-consumer storefront at avanellelab.com with creatine monohydrate gummies as its flagship product.

• Builds an editorial content library of supplement and wellness guides on its website.

Science-backed, full-dose daily supplements in a convenient sugar-free gummy format, sold direct-to-consumer on a subscription basis.

• Strawberry Creatine Monohydrate Gummies

  Best-selling flavor; 4.5g creatine monohydrate per 3-gummy serving, sugar-free, vegan, third-party tested; 90 gummies per bottle.

• Raspberry Creatine Monohydrate Gummies

  Darker, slightly tart berry flavor of the creatine gummy line.

• Peach Creatine Monohydrate Gummies

  4.5g creatine monohydrate in three sugar-free gummies; 90 gummies, 30 servings per bottle.

• Apple Creatine Monohydrate Gummies

  4.5g creatine monohydrate in three sugar-free gummies; 90 gummies, 30 servings per bottle.

• Orange Creatine Monohydrate Gummies

  Citrus flavor variant of the creatine gummy line.

• Berry Mix Creatine Monohydrate Gummies

  Mixed berry flavor variant of the creatine gummy line.

1. 1Avanelle | Premium Supplements, Backed by Scienceavanellelab.com
2. 2Infoavanellelab.com
3. 3Best Apple Creatine Gummies | 4.5g Creatine Monohydrateavanellelab.com
4. 4Best Peach Creatine Gummies | 4.5g Creatine Monohydrateavanellelab.com
5. 5Avanellewikidata.org