Betterment

Betterment describes its mission as empowering people to build wealth with confidence and ease, combining innovative investing technology with expert service and support across investing and savings, a 401(k) for growing businesses, and a tech-enabled custodian built for independent RIAs. Its official pages state 1 million+ customers and $70 billion+ assets under management. Betterment states it primarily earns revenue through advisory fees (AUM-based or flat monthly fees), and also earns revenue from cash sweep program banks, securities lending activities, and payment for order flow. Sarah Levy is listed as CEO.

Combines easy-to-use, automated investing technology with great advice; aims to disrupt financial services.

• Automated investing

  Build long-term wealth with automated investing.

• Self-directed investing

  Pick your own investments.

• Custom portfolios

  Design the portfolio you want.

• Cash Reserve

  High-yield cash offered by Betterment LLC, requiring a Betterment Securities brokerage account; Betterment is not a bank.

• Checking

  Everyday spending.

• 401(k) for growing businesses

  A 401(k) offering for growing businesses.

• Tech-enabled custodian for independent RIAs

  A tech-enabled custodian built for independent RIAs.

• 2022.02.23

  Reported2022.02.23

  Betterment announced a student loan management service[4]Betterment宣布推出学生贷款管理服务financial-planning.com

  Betterment announced a student loan management service within Betterment at Work, offering employers tools to provide loan repayment recommendations and employer matching services as an employee benefit. The service is provided through a partnership with Spinwheel.

• 2022.02.23

  Reported2022.02.23

  Betterment announced its acquisition of Gradvisor[4]Betterment宣布推出学生贷款管理服务financial-planning.com

  Betterment announced that it would acquire Gradvisor, a provider of personalized college savings plans. Betterment said the acquisition would be used to include 529 plans in Betterment at Work; the deal terms were not disclosed.

• 2022.02.08

  Reported2022.02.08

  Betterment announces agreement to acquire Makara[5]Betterment 宣布协议收购 Makaraprnewswire.com

  Betterment announced an agreement to acquire Makara, a cryptocurrency portfolio manager. The acquisition was expected to close later in the quarter, subject to customary closing conditions.

• 2021.10.11

  Reported2021.10.11

  Betterment raises growth capital[6]Betterment募集成长资金alleywatch.com

  Betterment reported raising $160 million in growth capital, consisting of a $60 million Series F equity round and a $100 million credit facility.

• 2021.03.04

  Reported2021.03.04

  Betterment acquires Wealthsimple's U.S. investment advisory business[7]Betterment收购Wealthsimple美国投资顾问业务financial-planning.com

  Betterment acquired Wealthsimple's U.S. book of business. Wealthsimple planned to transfer existing U.S.-based customers to Betterment in the coming months; the deal excludes Wealthsimple's technology, employees, and operations.

• 2021.03.04

  Reported2021.03.04

  Betterment announces acquisition of Wealthsimple’s U.S. business[8]Betterment宣布收购Wealthsimple美国业务investmentnews.com

  Betterment announced that it acquired Wealthsimple’s U.S. book of business, including U.S.-based customers and account assets; the deal excludes Wealthsimple’s technology, employees and operations.

• 2020.12.08

  Reported2020.12.08

  Betterment appoints Sarah Kirshbaum Levy as CEO[9]Betterment任命Sarah Kirshbaum Levy为首席执行官prnewswire.com

  Betterment announced that Sarah Kirshbaum Levy would become its new Chief Executive Officer; founder and former CEO Jon Stein would remain Chairman of the Board.

• 2020.09.17

  Reported2020.09.17

  Betterment and Sure partner to offer cell phone insurance[10]Betterment 与 Sure 合作提供手机保险prnewswire.com

  Betterment and insurance technology company Sure announced a partnership to provide cell phone insurance to eligible Betterment Checking users who pay their monthly phone bill with a Betterment Visa debit card.

• 2020.04.21

  Reported2020.04.24

  Betterment opens checking account to the public[11]Betterment 向公众开放支票账户americanbanker.com

  Betterment opened its Betterment Checking account to the general public on April 21, 2020.

Read more

1. 1Betterment | Automated investing & Financial planningbetterment.com
2. 2About Betterment | Making people's lives betterbetterment.com
3. 3Compare Betterment Products | Bettermentbetterment.com
4. 4Betterment宣布推出学生贷款管理服务financial-planning.com
5. 5Betterment 宣布协议收购 Makaraprnewswire.com
6. 6Betterment募集成长资金alleywatch.com
7. 7Betterment收购Wealthsimple美国投资顾问业务financial-planning.com
8. 8Betterment宣布收购Wealthsimple美国业务investmentnews.com
9. 9Betterment任命Sarah Kirshbaum Levy为首席执行官prnewswire.com
10. 10Betterment 与 Sure 合作提供手机保险prnewswire.com
11. 11Betterment 向公众开放支票账户americanbanker.com
12. 12Betterment acquires Makara in push into crypto marketinvestmentnews.com
13. 13Betterment Acquires Wealthsimple's U.S. Investment Advisory Book of Businessprnewswire.com
14. 14Betterment launches checking account for shared financesamericanbanker.com