BLUEPIC
BLUEPIC is the comics and graphic-novel publishing brand of South Korean publisher IMAGEFRAME, INC.
Last updated September 28, 2026
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Overview
BLUEPIC (Korean: 블루픽) is a South Korean publishing brand operated by IMAGEFRAME, INC. (주식회사 이미지프레임), a company that grew out of the book publisher 길찾기 (Gilchatgi / "Pathfinder"). Gilchatgi began as a specialist publisher of comic tankōbon for the bookstore market, and in 2008 it was converted into a corporation under the name IMAGEFRAME, INC. The company later reorganized its imprints so that general trade books are published under the 길찾기 (Gilchatgi) name, while comics and related graphic works are published under the BLUEPIC brand. BLUEPIC's catalogue reflects the parent company's broad comics programme. In its earlier phase the house published socially conscious manga, weighty girls' comics (sunjeong manhwa), and reissues of classic comics. Over time it expanded into military books, webtoon tankōbon, the comics magazine 《SYNC》 (싱크), and general trade titles. Military-related books are issued under a separate brand, 밀리터리프레임 (Militaryframe). The publisher has also signalled plans to move into light novels. As a brand rather than a separately incorporated company, BLUEPIC does not have its own stock listing; it sits inside the privately held IMAGEFRAME, INC. Its public face is the Imageframe website, which describes the house as a publisher seeking the future of Korean comics. The brand is therefore best understood as the comics-facing imprint of a Korean independent publisher with roots in the bookstore manga trade, active across print comics, webtoon collections, and a comics magazine.
History
The publisher behind BLUEPIC began as 도서출판 길찾기 (Book Publishing Gilchatgi), a house specializing in comic tankōbon for the bookstore market. In 2008 the business was converted into a corporation and became ㈜이미지프레임 (IMAGEFRAME, INC). In its early years the company published socially engaged manga, substantial girls' comics (sunjeong manhwa), and reissues of classic comics. It subsequently broadened its list to include military books, webtoon tankōbon, the comics magazine 《SYNC》 (싱크), and general trade titles. Military-related books are published under the separate 밀리터리프레임 (Militaryframe) brand, and the company has announced plans to enter the light-novel segment. The company later changed its name again and reorganized its imprints: general books are published as 도서출판 길찾기 (Gilchatgi), while comics and related works are published under the BLUEPIC brand. The Imageframe website presents the house as a publisher pursuing the future of Korean comics.
- 2008
Book Publishing Gilchatgi is converted into a corporation and becomes IMAGEFRAME, INC.
The company reorganizes its imprints so that general books are published as Gilchatgi and comics under the BLUEPIC brand.
Military-related books are published under the separate Militaryframe brand.
The comics magazine 《SYNC》 (싱크) is among the company's publications.
The company announces plans to enter the light-novel segment.
Products and positioning
The comics-facing publishing brand of IMAGEFRAME, INC., covering print comics, webtoon collections, and a comics magazine.
Comic tankōbon
Webtoon tankōbon
Classic comic reissues
Comics magazine 《SYNC》 (싱크)
Socially conscious manga
Sunjeong manhwa (girls' comics)
Sources3 sources
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