Brem Foundation
A U.S. nonprofit foundation championing early detection of breast cancer through education, innovation, equitable access, and targeted advocacy.
Last updated September 26, 2026
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Overview
The Brem Foundation to Defeat Breast Cancer is a United States nonprofit organization dedicated to the early detection of breast cancer. Its stated mission is to champion early detection to improve health outcomes for all through innovation, education, equitable access, and targeted advocacy. The Foundation's guiding belief is that women should not die from breast cancer, noting that more than 95 percent of women diagnosed with early-stage breast cancer survive and thrive. Its vision is a world where breast cancer is detected at the earliest possible stage and where every woman receives quality care tailored to her needs. The Foundation's work centers on personalized screening. It argues that there is no "one size fits all" approach to breast cancer screening and that the most effective way to find early, curable breast cancer is to personalize screening based on individual risk factors. To support this, it offers CheckMate, a free digital breast health quiz that asks users basic questions about their health history, provides a list of personalized risk factors, and generates customized talking points for conversations with healthcare providers. Beyond digital tools, Brem offers digital and in-person expert-led breast-health education events, often hosted by community organizations, corporate wellness groups, religious institutions, and private homes. Its curriculum, used for the program "Get Screened: On Time, Every Time," is created by experts in early detection. The Foundation also produces shareable educational videos on breast health awareness. The Foundation operates additional initiatives, including Re-Bra, which invites breast surgery patients and other women to donate their pre-surgery bras to women in need. Every bra donated through Re-Bra includes the Brem Foundation's "Breast Health Bill of Rights" in English and Spanish. The Foundation also maintains a Corporate Advisory Council, a forum for interaction between its leadership and corporate partners on issues and public policies promoting early detection, innovation in diagnosis, and equity in access to high-quality breast care, particularly for underserved and underrepresented women. The Council convenes bi-annually and offers members benefits such as logo recognition, participation in meetings, discounted table sponsorship at the annual Empower Hour Gala Luncheon, and a member-only quarterly newsletter. The organization is associated with Dr. Rachel Brem, who is listed on its website. It publishes a 2024–2027 strategic plan and maintains a team, a Young Professional Advisory Council, corporate partners, and press and financial information. As a nonprofit foundation, it is privately held and does not trade on a stock exchange.
History
The Brem Foundation to Defeat Breast Cancer is a United States nonprofit organization focused on breast cancer health awareness and support. Its public identity is built around the message that women should not die from breast cancer, and that early detection dramatically improves survival: the Foundation states that more than 95 percent of women diagnosed with early-stage breast cancer survive and thrive. The Foundation's approach has evolved around the concept of personalized screening. It argues that while people personalize many aspects of daily life, breast cancer screening is often not personalized, and that the most effective way to maximize the chances of finding early, curable breast cancer is to tailor screening to individual risk factors. To operationalize this, the Foundation developed CheckMate, a free digital breast health quiz. CheckMate asks users basic questions about their health history, provides a list of personalized risk factors, and generates customized talking points for discussions with healthcare providers. Education is a second pillar. Brem offers digital and in-person expert-led breast-health education events, often hosted by community organizations, corporate wellness groups, religious institutions, and private homes. Its curriculum, used for the program "Get Screened: On Time, Every Time," is created by experts in early detection and is described as appropriate for anyone looking to learn about their breast health. The Foundation also produces short, shareable educational videos on breast health awareness. A third area is direct support and community engagement. The Re-Bra initiative provides a way for breast surgery patients and other women to donate their pre-surgery bras to women in need. The Foundation notes that after breast surgery many women's pre-surgery bras no longer fit, and that low-income women often cannot afford bras, a problem that can affect self-esteem and health. Every bra donated through Re-Bra includes the Brem Foundation's "Breast Health Bill of Rights" in English and Spanish. The Foundation also engages corporate partners through its Corporate Advisory Council, a forum for meaningful interaction between organization leadership and corporate partners on issues and public policies that promote early detection of breast cancer, innovation in early breast cancer diagnosis, and equity in access to high-quality breast care, particularly for women who are underserved and underrepresented in the health care system. The Council convenes bi-annually with the Foundation's leadership, member representatives, and scientific and policy experts. Member benefits include logo recognition on the Brem website, three representatives to participate in biannual meetings, discounted table sponsorship at the annual Empower Hour Gala Luncheon, a member-only quarterly Brem IMPACT newsletter, and collaboration on educating key stakeholders and the public. The Foundation is associated with Dr. Rachel Brem, who is listed on its website. It has published a 2024–2027 strategic plan and maintains a team, a Young Professional Advisory Council, corporate partners, and press and financial information. As a nonprofit foundation, it operates as a private organization rather than a publicly traded company.
Publication of the 2024–2027 strategic plan
Products and positioning
A nonprofit foundation positioning personalized, risk-based breast cancer screening and equitable access to care as the path to early detection and survival.
CheckMate
A free digital breast health quiz that asks basic health history questions, provides personalized breast cancer risk factors, and generates customized talking points for conversations with healthcare providers.
Get Screened: On Time, Every Time
An education curriculum created by experts in early detection, used for digital and in-person expert-led breast-health education events.
Re-Bra
An initiative enabling breast surgery patients and other women to donate their pre-surgery bras to women in need; each donated bra includes the Brem Foundation's "Breast Health Bill of Rights" in English and Spanish.
Corporate Advisory Council
A forum for interaction between foundation leadership and corporate partners on early detection issues and public policies; convenes bi-annually and offers member benefits including logo recognition and discounted gala sponsorship.
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