Carori

Carori (香百年) is a Chinese fragrance brand specializing in car air fresheners and home fragrance, created in 2004 and belonging to Guangdong Carori Holding Group Co., Ltd. Its headquarters are in the Songshan Lake area of Dongguan, Guangdong. The company describes itself as the only national high-tech enterprise in China's car perfume sector and a drafter of industry group standards. Its products are sold in more than 60 countries and regions. The brand's product range covers car air fresheners, home fragrance, OEM/ODM custom manufacturing, smart aroma diffusers, fragrance systems for vehicle manufacturers, and a "Space Defender" line. Carori positions itself as a leader in pre-installed car fragrance systems and a full-scenario smart fragrance solution provider, and states that it is a top-tier ecosystem partner of Huawei. It also works with celebrity ambassadors, including martial arts star Donnie Yen as brand image ambassador. Manufacturing is a core part of the business. Carori says its production base covers 47,000 square meters and includes precision mold making, plastic injection molding, electronic SMT assembly, electronic assembly, and fully automatic perfume and balm filling. The company reports annual capacity of 25 million units of perfume and balm and more than 600 employees. It holds certifications including Disney factory certification, ISO9001, ISO14001, ISO45001 and IATF16949, and has received recognition such as national high-tech enterprise status, a "specialized, refined, distinctive and innovative" SME designation, and a 2021 Panama-Pacific International Exposition honor award for its cola-can car fragrance. In China, Carori products are distributed through more than 400,000 offline auto supply and beauty shops, 4S dealerships and repair shops, covering 23 provinces, five autonomous regions and four municipalities, as well as major supermarkets such as Walmart, Carrefour and RT-Mart. Online, the brand is present on platforms including Taobao, JD.com, Vipshop and Suning. It also exports to markets including Japan, South Korea, Russia, the United States and Singapore.

Carori was created in 2004 and belongs to Guangdong Carori Holding Group Co., Ltd. The company is headquartered in the Songshan Lake area of Dongguan, Guangdong, and describes itself as having focused on car fragrance R&D and production for 21 years. It states that it is the only national high-tech enterprise in China's car perfume sector and a drafter of industry group standards. Over its history, Carori has built an integrated manufacturing operation. Its production base covers 47,000 square meters and includes precision mold making, plastic injection molding, electronic SMT assembly, electronic assembly, and fully automatic perfume and balm filling. The company reports annual capacity of 25 million units of perfume and balm and more than 600 employees. It has obtained Disney factory certification, ISO9001, ISO14001, ISO45001 and IATF16949 certifications, and has been recognized as a national high-tech enterprise, a "specialized, refined, distinctive and innovative" SME, and one of China's top ten light-industry fragrance enterprises. In 2021, its cola-can car fragrance received an honor award at the Panama-Pacific International Exposition, described as a first for China's car perfume industry. The brand has expanded its product lines from car air fresheners into home fragrance, OEM/ODM custom manufacturing, smart aroma diffusers, vehicle pre-installed fragrance systems, and a "Space Defender" line. It positions itself as a leader in pre-installed car fragrance systems and a full-scenario smart fragrance solution provider, and states that it is a top-tier ecosystem partner of Huawei. Carori has also used celebrity marketing, signing martial arts star Donnie Yen as brand image ambassador and later signing influencers such as Lan Zhanfei and Yi Ge as chief recommenders. In China, Carori products are distributed through more than 400,000 offline auto supply and beauty shops, 4S dealerships and repair shops, covering 23 provinces, five autonomous regions and four municipalities, as well as major supermarkets such as Walmart, Carrefour and RT-Mart. Online, the brand is present on Taobao, JD.com, Vipshop and Suning. It also exports to Japan, South Korea, Russia, the United States, Singapore and other overseas markets, and states that its products are sold in more than 60 countries and regions.

• 2021

  Carori cola-can car fragrance receives an honor award at the Panama-Pacific International Exposition.

• 2004

  Carori brand created; Guangdong Carori Group established.

• Carori recognized as a national high-tech enterprise.

• Carori named a 'specialized, refined, distinctive and innovative' SME.

• Carori listed among China's top ten light-industry fragrance enterprises.

• Donnie Yen signed as Carori brand image ambassador.

• Kick-off meeting for the group standard 'Vehicle Aromatics' held at Carori Group.

Leader in pre-installed car fragrance systems and full-scenario smart fragrance solutions; national high-tech enterprise in China's car perfume sector.

• Car air fresheners

  Car perfume and fragrance products, including the award-winning cola-can design.

• Home fragrance

  Fragrance products for home use.

• Smart aroma diffusers

  Smart fragrance diffusers and systems.

• Vehicle pre-installed fragrance systems

  Fragrance systems supplied to vehicle manufacturers for factory installation.

• OEM/ODM custom manufacturing

  Custom fragrance manufacturing services for other brands.

• Space Defender

  A product line listed among Carori's projects.

1. 1广东香百年控股集团有限公司官网首页carori.com
2. 2广东香百年控股集团有限公司官网carori.com
3. 3广东香百年控股集团有限公司 - 工厂生产板块介绍carori.com