Charnos

Charnos is a British hosiery and lingerie brand whose origins date to 1935, when Charles Noskwith founded the business in Ilkeston, Derbyshire. The company developed within the British hosiery industry and became associated primarily with tights, stockings and other hosiery products, while also extending its range into lingerie. Its history reflects the continuity of a family-founded British apparel business: after the company’s establishment, it was later run by Charles Noskwith’s son, Rolf Noskwith. The Charnos name has been used across intimate-apparel categories rather than being limited to a single product format. Hosiery is the brand’s defining area, covering products such as tights and stockings, while lingerie forms a complementary part of its proposition. Public reference material does not provide enough detail to establish a complete chronology of individual product launches, retail channels, advertising campaigns or geographic markets, so those aspects should not be inferred beyond the brand’s British origin and category positioning. A significant ownership change occurred in January 2019, when LF Intimates sold Charnos to Pour Moi Ltd. The transaction moved the brand into the ownership of Pour Moi, a company active in the lingerie and swimwear sector. Available reference material does not specify the transaction value, the detailed terms, or the precise operational changes that followed. Charnos therefore remains best understood as an established British hosiery and lingerie label operating under Pour Moi’s ownership, with its historical identity rooted in Ilkeston and in the Noskwith family’s original business.

Charnos was founded in 1935 by Charles Noskwith in Ilkeston, Derbyshire, a locality with historical connections to the British hosiery industry. From its beginning, the business operated as a hosiery manufacturer and established the Charnos name within the intimate-apparel market. The available historical record identifies hosiery as the company’s central activity and indicates that the brand later broadened its product presence to include lingerie. The company remained associated with the Noskwith family after its foundation. Charles Noskwith’s son, Rolf Noskwith, later ran the business, providing a family-business continuity that formed an important part of Charnos’s early and middle history. The available reference does not provide a complete account of management appointments, manufacturing sites, retail partnerships, financial performance or specific changes in product design, so those details remain undocumented here. Charnos’s business identity has traditionally been tied to hosiery products, including tights and stockings, alongside lingerie. This combination places the brand within the broader British intimate-apparel sector rather than in general clothing. No sufficiently detailed public material in the supplied references establishes a dated sequence of major campaigns, product generations or international expansion milestones. In January 2019, LF Intimates sold Charnos to Pour Moi Ltd. This was the clearest documented ownership transition in the brand’s recent history. The acquisition placed Charnos under Pour Moi, a lingerie-focused owner, while preserving the Charnos name as a distinct brand. The supplied reference does not state the purchase price, the precise legal structure of the transaction, the number of employees affected or the subsequent operating arrangements. Charnos is consequently recorded as a British hosiery and lingerie brand founded in 1935 and owned by Pour Moi Ltd since the 2019 sale.

• 2019

  Pour Moi acquires Charnos

  [1]Charnosen.wikipedia.org

  In January 2019, LF Intimates sold Charnos to Pour Moi Ltd.

• 1935

  Charnos is founded in Ilkeston

  [1]Charnosen.wikipedia.org

  Charles Noskwith founded Charnos as a hosiery business in Ilkeston, Derbyshire, United Kingdom.

• Rolf Noskwith later runs the business

  [1]Charnosen.wikipedia.org

  The company was subsequently run by Charles Noskwith’s son, Rolf Noskwith, continuing the family connection to the brand.

A British heritage hosiery and lingerie brand focused on intimate apparel, with hosiery as its defining category.

• Hosiery · 1935

  Hosiery

  Hosiery is Charnos’s core historical category. The brand is identified as a British hosiery manufacturer, and its range is associated with intimate apparel worn on the legs, including tights and stockings. The supplied reference material does not document specific constructions, deniers, collections or product-launch dates.

• Lingerie

  Lingerie

  Lingerie is a complementary category associated with the Charnos brand. It extends the brand beyond legwear into broader intimate apparel. No detailed product catalogue or dated range history is established by the supplied sources.

• 2019

  Sale of Charnos to Pour Moi LtdM&A

  Background

  LF Intimates owned Charnos before selling the brand in January 2019.

  Action taken

  LF Intimates transferred ownership of Charnos to Pour Moi Ltd.

  Aftermath

  Charnos became part of Pour Moi’s brand portfolio. The supplied sources do not provide transaction financials or detailed post-acquisition operating changes.

  Source

1. 1Charnosen.wikipedia.org