Chips
Chips was a Finnish company from Åland that pioneered domestic potato-chip production and later became part of Orkla's Finnish food business.
Last updated August 31, 2026
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Overview
Chips was a Finnish snack-food company headquartered in Åland, an autonomous territory of Finland. Established in 1969 as Chips Ab Suomi, it was the first producer of potato chips in Finland and became closely associated with the Taffel snack brand. Its core business centered on potato chips, but its activities also covered other savory snacks and frozen potato products. The company developed its manufacturing base in Haraldsby, Åland. The location remained significant after the business changed ownership, as production of snacks and frozen potato products continued there under Orkla's Finnish operations. Taffel became the best-known consumer-facing identity associated with the company, while the corporate entity was referred to as Chips or the Chips Group and, in an earlier period, Taffel Chips. A major turning point came in 2005, when Norwegian food and consumer-goods group Orkla ASA acquired Chips together with Oy Panda Ab. The transaction brought the Åland-based snack producer into Orkla's broader portfolio and linked it with Panda, a Finnish confectionery business. Orkla subsequently reorganized its Finnish food activities. In 2013, Chips and Panda were merged into Orkla Confectionery & Snacks Finland Ab. Following that restructuring, Chips ceased to operate as an independent company, although manufacturing at Haraldsby continued within Orkla's Finnish organization. The business became part of Orkla Suomi, one of Orkla's business areas in Finland. Thus, Chips is best understood as a historic Finnish food company and corporate predecessor whose production capabilities and brands survived through Orkla rather than as a currently independent enterprise. The company's historical importance rests primarily on its role in establishing Finnish potato-chip manufacturing, its development of the Taffel snack identity, and the continuity of production in Åland after its acquisition. Available reference material does not establish a separate current corporate website, independent listing, or publicly identified founder or executive team for Chips itself.
History
Chips Ab Suomi was established in 1969 in Åland, an autonomous territory of Finland. It was the first company to produce potato chips in Finland, helping establish packaged potato snacks as a domestic industrial food category. The business operated from Haraldsby, where it developed production of potato chips and related savory products. The company later became associated with the Taffel name, and the corporate business was also described as Taffel Chips or the Chips Group. The company's product scope extended beyond standard potato chips. It included other savory snacks and frozen potato products, making Chips part of Finland's wider convenience-food and snack industry rather than a single-product manufacturer. The business's Åland location remained central to its industrial identity. A production detail associated with its potato-chip manufacturing is that approximately four kilograms of potatoes were required to produce one kilogram of Taffel chips, reflecting the dehydration and processing involved in making the finished product. In 2005, Norwegian conglomerate Orkla ASA bought Chips together with Oy Panda Ab. Panda was known for confectionery, while Chips brought a Finnish snack and potato-products operation into the acquisition. The deal placed the two businesses within Orkla's Finnish portfolio and gave Orkla control of the manufacturing activities connected with the Taffel business. Orkla later reorganized the businesses. In 2013, Chips and Panda were merged into Orkla Confectionery & Snacks Finland Ab. This ended Chips as an independent corporate entity, but it did not end all production associated with the business. Snack and frozen potato production continued at Haraldsby under Orkla's Finnish organization. The activities were subsequently integrated within Orkla Suomi, one of Orkla's business areas in Finland. The history of Chips therefore has two distinct phases: an independent Åland-based company that pioneered Finnish potato-chip production, followed by its absorption into a larger Nordic food group. The Chips corporate name is no longer an independent operating identity, while the Taffel-related snack activities and the Haraldsby manufacturing presence continued through Orkla. Public reference material does not identify a founder, a separate listed security, or a current executive team for the former company.
- 2013
Merger into Orkla Confectionery & Snacks Finland
[1]Chips and Panda were combined into Orkla Confectionery & Snacks Finland Ab.
- 2005
Acquisition by Orkla
[1]Orkla ASA acquired Chips together with Oy Panda Ab, incorporating the snack producer into its Finnish food activities.
- 1969
Chips Ab Suomi is established
[1]Chips Ab Suomi was founded in Åland and became Finland's first potato-chip producer.
Products and positioning
A Finnish and Åland-based pioneer in packaged potato chips and savory snacks, later operated as part of Orkla's national food portfolio.
Potato chips
Taffel potato chips
Taffel potato chips were the principal consumer product associated with Chips. The line represented the company's core manufacturing expertise and its role in introducing domestically produced potato chips to Finland. Production was based in Åland, and the Taffel identity continued within Orkla's Finnish snack operations after the corporate business was acquired.
Savory snacks
Taffel savory snacks
Beyond potato chips, Chips produced and marketed other savory snack products associated with the Taffel business. These products broadened the company from a specialist potato-chip producer into a wider packaged-snack operation serving the Finnish market.
Frozen foods
Frozen potato products
Frozen potato products formed another part of the company's production activities. Manufacturing of frozen potato products, alongside snacks, continued at Haraldsby after the business was integrated into Orkla's Finnish organization.
Brand decisions
2013
Integration with Panda into Orkla Confectionery & Snacks FinlandM&ABackground
Following Orkla's acquisition of both Chips and Panda, the group reorganized its Finnish snack and confectionery activities.
Action taken
Chips and Panda were merged into Orkla Confectionery & Snacks Finland Ab.
Aftermath
Chips ceased to exist as a separate company, while snack and frozen potato production continued under Orkla Suomi.
2005
Sale of Chips to OrklaM&ABackground
Chips was an established Finnish snack producer with manufacturing operations in Åland when Orkla expanded its Finnish food portfolio.
Action taken
Orkla ASA acquired Chips together with Oy Panda Ab.
Aftermath
The business became part of Orkla's Finnish operations, while production in Haraldsby continued.
Sources1 sources
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