Chromat
US activewear brand known for inclusive and technical designs.
Last updated August 26, 2026
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Overview
Chromat, founded by Becca McCharen-Tran in New York in 2010, is an activewear brand known for bold, inclusive designs that emphasize body positivity and functionality. Products include swimwear and sportswear, often featuring architectural silhouettes and technical fabrics.
Products and positioning
Mid-to-high-end market, positioned as a fashion-forward, inclusive sportswear brand.
Product categories. Swimwear · Activewear · Bodysuits
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