Recent events
Recent events tied to this brand in public sources.
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2020
Crocs announces furloughs and executive pay cuts
Crocs announced furloughs and reduced compensation for its leadership team as defensive business measures.
2020
Crocs reports first-quarter earnings miss
Crocs reported a first-quarter earnings miss, and its shares fell more than 7% in Thursday premarket trading.
2020
Crocs announces free shoe donations for healthcare workers
Crocs announced a program to donate 10,000 pairs of shoes per day to healthcare workers in the United States during the coronavirus outbreak; the duration would depend on inventory and requests.
2020
Crocs cuts first-quarter Asia sales projections
Crocs cut its first-quarter 2020 sales projections for Asia from $50 million to $30 million as retail traffic fell in markets outside China.
2020
KFC and Crocs collaborate on licensed footwear
KFC and Crocs partnered on limited-edition fried-chicken-themed footwear called the Bucket Clog. KFC announced the collaboration and said the shoes would be coming in Spring 2020.
2020
KFC-themed Crocs footwear announced
KFC and Crocs unveiled KFC-themed footwear, including clogs and a platform-heel style. The shoes were expected to be available for purchase in the spring via Crocs' website.
2020
KFC and Crocs collaborate on fried-chicken-themed footwear
KFC and Crocs collaborated on co-branded clogs featuring KFC-inspired design elements; the footwear was planned to go on sale in spring.
2020
Crocs launches fourth year of Come As You Are campaign with new ambassadors
Crocs launched the fourth year of its Come As You Are global marketing campaign and added five global ambassadors: Suzu Hirose, Yang Mi, Zooey Deschanel, Sejeong and Priyanka Chopra.
2019
Crocs names Priyanka Chopra Jonas global brand ambassador
Crocs announced Priyanka Chopra Jonas as a global brand ambassador for its 2020 “Come As You Are” campaign.