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Currier and Ives

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Corporate brand

Unclaimed

An influential American printmaking firm that produced and widely distributed inexpensive hand-colored lithographs from New York City between 1835 and 1907.

Last updated November 4, 2026

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Overview

Currier and Ives was a New York City printmaking and publishing firm whose inexpensive lithographs helped define popular visual culture in the United States during the nineteenth century. Nathaniel Currier established the business in 1835 after ending a short partnership with the printer Stodart. Initially operating as N. Currier, Lithographer, he built the company by producing images of current events, fires, disasters, public spectacles, and other subjects that could attract immediate public attention. One of his early successes depicted the 1835 fire in New York City's business district; the print reportedly sold thousands of copies within days. The firm subsequently moved from contract and job printing toward independent publication and mass distribution of pictorial news and popular imagery. The partnership that created the enduring name began in 1857, when Currier brought James Merritt Ives into the business. Ives, previously the firm's bookkeeper and accountant, modernized its financial and inventory systems and became influential in choosing subjects, commissioning artists, and organizing production. His understanding of consumer preferences helped broaden the catalog beyond news pictures to include political satire, sentimental domestic scenes, winter landscapes, sporting events, transportation, historical subjects, portraits, maritime views, and scenes of everyday American life. The company marketed itself as a source of cheap and popular pictures, making visual art available to a broad middle-class audience rather than only to wealthy patrons. Currier and Ives relied on lithographic limestone, hand-drawn printing stones, manual presses, and extensive hand coloring. Artists and lithographers prepared new images at a rapid pace, while teams of colorists—many of them immigrant women with artistic training—applied colors in an organized production process. The firm eventually published more than 7,000 different lithographs, with new designs appearing regularly over many decades. Its work was sold through the New York headquarters, wholesalers, bookstores, peddlers, pushcart vendors, mail orders, regional outlets, and international agents. Small prints were priced for ordinary consumers, while larger formats served as decorative wall pictures for homes, offices, and public spaces. The firm's visual record covered many aspects of nineteenth-century American life, including railroads, steamboats, ships, urban growth, rural work, hunting, fishing, horse racing, winter recreation, politics, the Civil War, presidential and national imagery, and major events such as Abraham Lincoln's assassination. Artists associated with the company included Arthur Fitzwilliam Tait, Louis Maurer, George H. Durrie, Frances Flora Bond Palmer, Thomas Nast, Eastman Johnson, George Inness, and James E. Buttersworth. The company was not simply a printer of original art; it operated as a commercially sophisticated image publisher that selected subjects likely to sell and adapted artistic production to popular demand. Its catalog also included openly racist imagery. The Darktown Comics series portrayed African Americans through degrading stereotypes and was among the firm's commercially successful comic-print lines. These works are now studied as evidence of the racial attitudes and structures of nineteenth-century American popular culture, but they also represent a serious ethical and historical problem in the brand's legacy. The company's imagery therefore combines documentary value, technical importance, mass-market innovation, sentimental Americana, political commentary, and the visual normalization of racism. Nathaniel Currier died in 1888, and James Merritt Ives remained active until his death in 1895. Their sons continued the business, but changing reproduction technologies gradually weakened the commercial position of hand-produced lithography. Improvements in photoengraving and offset printing made it possible to reproduce images more efficiently and at lower cost. Currier and Ives was liquidated in 1907, ending the original firm's operations. Many lithographic stones were stripped of their images and sold or discarded, although a small number survived. Original prints remain collectible, and authorized or later reproductions—especially winter scenes and other images associated with traditional American decoration—continue to circulate. The firm's name is also familiar from its association with the lyric of the Christmas song “Sleigh Ride.”

History

Nathaniel Currier was born in Roxbury, Massachusetts, in 1813. After his father's death, he took on work to help support his family and entered the printing trade as a teenager. He apprenticed in the Boston lithography establishment of William and John Pendleton and later worked in Philadelphia. In 1834 he formed a short-lived New York partnership with Stodart, producing job printing, music manuscripts, and other commercial work. The partnership ended in 1835, when Currier began operating alone. Currier quickly recognized that lithography could deliver timely images to a broad audience. A print showing the 1835 fire in New York's commercial district sold rapidly, encouraging him to publish further pictures of fires, disasters, accidents, and notable events. His 1840 image of the steamboat Lexington disaster was especially successful and helped secure a regular pictorial insert in the New York Sun. During the 1840s the business increasingly shifted away from contract work and toward publishing and distributing its own prints. The company expanded its subject matter as consumer demand developed. It published views of cities, rivers, railroads, ships, farms, sporting activities, winter recreation, domestic life, political figures, wars, and historical events. It also issued portraits, comic scenes, sentimental pictures, and visual commentary on American society. The firm selected images for their likely popular appeal and maintained a production system capable of issuing large numbers of copies at modest prices. James Merritt Ives joined the organization as a bookkeeper and accountant and became a full partner in 1857. He reorganized financial records and inventory management, helped streamline manufacturing, and contributed to editorial and commercial decisions. His influence encouraged the company to expand its political satire, genre scenes, and sentimental imagery. The partnership combined Currier's lithographic and publishing experience with Ives's administrative and market-oriented skills. Production depended on hand-drawn lithographic stones, manual presses, and teams of colorists. A stone could take more than a week to prepare, after which prints were pulled by hand. Black-and-white impressions were colored manually in the earlier period; later techniques enabled richer and more painterly color effects. The company maintained a division of labor among artists, stone grinders, lithographers, press operators, and colorists. From 1866, its operations occupied several floors at 33 Spruce Street in New York City. Currier and Ives distributed its products through a broad commercial network. Retail and wholesale sales were supported by bookstores, peddlers, pushcart vendors, regional outlets, mail orders, and agents abroad. A London office and European representatives helped extend the business beyond the United States. Its self-description as a publisher of cheap and popular prints reflected a deliberate strategy: the firm treated pictures as accessible consumer goods and made wall decoration available to a large middle-class audience. The catalog is historically valuable because it recorded subjects that shaped American identity, including industrial expansion, transportation, domestic leisure, national politics, war, and changing landscapes. It is also inseparable from the prejudices of its period. The Darktown Comics series caricatured African Americans through racist stereotypes and became one of the firm's recurring commercial successes. Modern interpretation must therefore distinguish the prints' evidentiary value from the harm and dehumanization represented in their imagery. Nathaniel Currier died in 1888. James Merritt Ives continued until his death in 1895, after which their sons remained involved in the business. By the late nineteenth century, however, photographic reproduction and newer industrial printing methods were weakening the advantages of hand-colored lithography. The firm was liquidated in 1907. Many of its stones were erased and sold or discarded, while a limited number survived. Today, original Currier and Ives prints are collected as examples of American popular art and commercial print history, and reproductions—particularly winter scenes—remain common in decorative and seasonal contexts.

  • 1907

    The company is liquidated

    [1]

    Technological change and declining demand for hand-colored lithography brought the original business to an end.

  • 1895

    James Merritt Ives dies

    [1]

    Ives's death removed the second principal figure in the partnership; the founders' sons subsequently continued the firm.

  • 1888

    Nathaniel Currier dies

    [1]

    Currier's death marked the end of the firm's founding era, although the business continued under the wider family and Ives interests.

  • 1866

    Operations consolidate at 33 Spruce Street

    [1]

    The company occupied multiple floors in a New York building, separating press, lithography, and coloring activities.

  • 1857

    James Merritt Ives becomes a full partner

    [1]

    The firm's corporate identity changed to Currier and Ives, with Ives taking a major role in administration, production, and subject selection.

  • 1840

    The business expands into independent print publishing

    [1]

    The success of disaster and current-event lithographs, including the Lexington steamboat image, encouraged a shift from job printing toward original publication.

  • 1835

    Nathaniel Currier begins operating independently

    [1]

    Currier ended his partnership with Stodart and established the independent New York business that preceded Currier and Ives.

Products and positioning

Mass-market visual publisher offering inexpensive, accessible pictures of American events, people, landscapes, entertainment, and everyday life.

  • Printmaking · 1835

    Hand-colored lithographs

    The firm's core product was the affordable hand-colored lithograph. Artists drew designs onto lithographic stones, impressions were pulled by hand, and teams of colorists applied simple, vivid colors. The resulting prints were sold in standardized folio sizes and marketed as accessible pictures for domestic and public display.

  • News imagery · 1835

    Pictorial news prints

    Currier's early commercial success came from rapidly issued images of fires, disasters, accidents, and other current events. These works gave audiences visual accounts of events before modern mass photography and helped establish the firm's reputation for timely, commercially appealing imagery.

  • Landscape and decorative art

    Americana and landscape prints

    The catalog included rural views, city scenes, rivers, winter landscapes, farms, railroads, and other images presenting an idealized or dramatic vision of the United States. Winter scenes became particularly enduring in later collecting and decorative markets.

  • Transportation imagery

    Maritime and transportation prints

    Ships, clipper vessels, yachts, steamboats, railroads, and river traffic formed a substantial part of the firm's output. These images reflected technological progress, commercial expansion, travel, and the importance of waterways and rail networks to nineteenth-century American life.

  • Satirical prints

    Darktown Comics

    Darktown Comics was a recurring comic-print series built around racist caricatures of African Americans. Although commercially popular in its period, the series is now recognized as degrading and harmful imagery. It is studied in the context of nineteenth-century racial ideology, mass entertainment, and the ways popular publishing normalized stereotypes.

Controversies

  • Racist imagery in the Darktown Comics series

    Currier and Ives published numerous prints that mocked African Americans through demeaning stereotypes. The Darktown Comics series was among the firm's best-selling comic lines, making the issue central to modern assessments of the company's cultural legacy. The prints are now treated as racist historical artifacts rather than neutral representations of American life.

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Brand decisions

  • 1907

    Liquidate the original firmOther

    Background

    Photoengraving, offset printing, and other reproduction technologies reduced the advantages of manual lithographic production.

    Action taken

    The business was liquidated and much of its equipment and lithographic stone inventory was dispersed.

    Aftermath

    A small number of stones survived, while original prints continued into the collecting market and later reproductions preserved the name in popular decoration.

  • 1857

    Bring James Merritt Ives into the partnershipStrategy

    Background

    Ives had demonstrated administrative ability and a strong understanding of the firm's customers and product demand.

    Action taken

    Nathaniel Currier made Ives a full partner and adopted the Currier and Ives name.

    Aftermath

    Ives helped professionalize bookkeeping, inventory control, production organization, and the selection of commercially attractive subjects.

  • 1840

    Shift from job printing to independent publishingStrategy

    Background

    Currier's early event prints demonstrated that inexpensive images tied to current news could reach a large audience.

    Action taken

    The business increasingly focused on publishing and distributing its own lithographs rather than primarily performing contract printing.

    Aftermath

    This decision created the foundation for the firm's later mass-market catalog and national distribution network.

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