CyberCook

CyberCook is a Brazilian foodtech company and the first Brazilian internet portal entirely dedicated to gastronomy. It was founded in July 1997 under the control of the e-Mídia group, founded by Alexandre Canatella. The platform was developed from a practical idea: to transform the personal process of 'sharing' a recipe into the possibility of sharing that recipe with the largest possible number of people. Alongside VilaMulher and MaisEquilíbrio, CyberCook was one of the businesses of e-Mídia. In 2012, CyberCook launched an iPhone application, which reached more than 55,000 downloads in one month. In 2018, e-Mídia was acquired by Grupo Carrefour for an amount estimated by business and finance outlets at US$10 million. The founder, Alexandre Canatella, continued as CEO of CyberCook but also took on the role of director of Digital Business at Carrefour. Upon being acquired by Grupo Carrefour Brasil in 2018, CyberCook became part of the company's global Act for Food movement, which aims to make healthy eating accessible to all, and is aligned with the Desperdício Zero (Zero Waste) program created in 2015. CyberCook has more than 100,000 recipes and 2.4 million unique users. Today, CyberCook operates as a recipe and gastronomy content platform under the Carrefour umbrella, serving a large Brazilian audience interested in cooking, recipes, and food-related content.

CyberCook was founded in July 1997 under the control of the e-Mídia group, founded by Alexandre Canatella. It was the first Brazilian internet portal entirely dedicated to gastronomy. The e-Mídia group, which at the time seemed a vanguard idea, held the brands CyberCook, VilaMulher, and MaisEquilíbrio. CyberCook was developed from a practical idea: to transform the personal process of 'sharing' a recipe into the possibility of sharing that recipe with the largest possible number of people. In 2012, CyberCook launched an iPhone application, which reached more than 55,000 downloads in one month. In 2018, e-Mídia was acquired by Grupo Carrefour for an amount estimated by business and finance outlets at US$10 million. The founder, Alexandre Canatella, continued as CEO of CyberCook but also took on the role of director of Digital Business at Carrefour. Upon being acquired by Grupo Carrefour Brasil in 2018, CyberCook became part of the company's global Act for Food movement, which aims to make healthy eating accessible to all, and is aligned with the Desperdício Zero (Zero Waste) program created in 2015. CyberCook has more than 100,000 recipes and 2.4 million unique users.

• 2018

  e-Mídia acquired by Grupo Carrefour for an estimated US$10 million; CyberCook becomes part of Carrefour's Act for Food movement.

• 2015

  Desperdício Zero (Zero Waste) program created, later aligned with CyberCook.

• 2012

  CyberCook launched an iPhone app, reaching over 55,000 downloads in one month.

• 1997

  CyberCook founded in July under the e-Mídia group, founded by Alexandre Canatella.

Pioneering Brazilian foodtech and gastronomy portal, now part of Carrefour's Act for Food movement.

• CyberCook recipe portal

  Online portal with over 100,000 recipes and 2.4 million unique users.

• CyberCook iPhone app

  Launched in 2012, reached over 55,000 downloads in one month.

1. 1CyberCook - Wikidatawikidata.org
2. 2CyberCook - Wikipedia (Portuguese)pt.wikipedia.org