De Faam

De Faam was a Dutch confectionery brand and factory based in Breda, with a secondary processing site in Hank. Its origins trace to Henricus de Bont, who owned a bakery on the Catharinastraat and had been producing sugar confectionery and peppermint since 1838. In 1851 the business passed to his son Petrus de Bont, who designed a machine for producing English peppermint; a patent for this 'device for manufacturing peppermint' was granted by King William III in 1858. The peppermints were stamped with the name 'De Faam', after the Roman goddess Fama, who also initially served as the brand's emblem. The products were exported to numerous countries. In 1881 Petrus's sons Piet and Hedri moved the operation to a new factory on the Middellaan, where a steam engine was installed, giving rise to the company name Stoom-Chocolade-en-Pepermunt en Suikerwerkfabriek P.A. de Bont. Both sons also helped found Kwatta in 1883. In 1912 De Faam relocated to the Liniestraat, where the company remained; its distinctive chimney bearing the name 'De Faam' in white letters still stands. In 1964 De Faam came into the hands of the English firm Bassett Food. In 1988 it took over the Harlingen sugar confectionery factory Frisia, a company founded in 1899. In 1989 Bassett was in turn acquired by Cadbury Schweppes, and De Faam was renamed Cadbury Faam. In 1999 Cadbury sold the Breda and Harlingen operations to Astra Sweets; De Faam and Frisia both continued under the name Astra Faam. On 1 January 2014 the Breda factory closed its gates, citing intensified competition, high raw material prices and an outdated building. Today the building serves meetings, work, education and leisure under the name 'Talentenfabriek De Faam'. Astra Sweets, the current owner of the De Faam heritage, describes itself as a confectionery maker that inspires and innovates with a unique and wide range of sweets, aiming to meet consumer wishes through high-quality products with authentic flavours, appearances and taste sensations. Its stated vision is to build a leading international company passionate about sweets, growing the confectionery market through longstanding expertise, innovation and empowered talent. The company lists five values: entrepreneurship, no-nonsense, respect, ownership and passion. Astra Sweets traces its own history to the Van Deun firm, which opened a spiced cake factory in 1924 and four years later laid the foundations for confectionery production; in 1987 Groep Vanherpe took over the factory and renamed it Astra Sweets, immediately starting construction of a new factory that became operational two years later.

De Faam was a Dutch confectionery factory in Breda, with a branch in Hank on the Buitendijk where liquorice and peppermint were processed into rolls. The founder of the business was Henricus de Bont, who owned a bakery on the Catharinastraat and had been producing sugar confectionery and peppermint since 1838. In 1851 the company was taken over by Henricus's son Petrus de Bont. Petrus designed a machine for the production of English peppermint; a patent for this 'device for manufacturing peppermint' was granted by King William III in 1858. The peppermints were stamped with the name 'De Faam', after the Roman goddess Fama, who also initially figured as the brand's emblem. The sweets were exported to numerous countries. In 1881 Petrus's sons Piet and Hedri moved into a new factory on the Middellaan, where a steam engine was put into use. This gave rise to a company named Stoom-Chocolade-en-Pepermunt en Suikerwerkfabriek P.A. de Bont. Both sons also helped found Kwatta in 1883. In 1912 De Faam moved to a new location on the Liniestraat, where the company still resides; the distinctive chimney with the name De Faam in white letters is still present. In 1964 De Faam came into the hands of the English firm Bassett Food. In 1988 it took over the Harlingen sugar confectionery factory Frisia, a company founded in 1899. In 1989 Bassett was in turn acquired by Cadbury Schweppes. De Faam was renamed Cadbury Faam. In 1999 Cadbury sold the businesses in Breda and Harlingen to Astra Sweets. De Faam and Frisia both continued under the name Astra Faam. On 1 January 2014 the Breda factory closed its gates. The reasons given were intensified competition, high raw material prices and the outdated company building. Today the building serves meetings, work, education and leisure and bears the name 'Talentenfabriek De Faam'. Astra Sweets, the current owner of the De Faam heritage, describes its mission as inspiring and innovating with a unique and wide range of sweets, accommodating consumer wishes and expectations through high-quality products with authentic flavours, appearances and taste sensations, and challenging and stimulating the product category daily to create growth for its partners. Its vision is to build a leading international company passionate about sweets with the drive to grow and develop the confectionery market through longstanding expertise, innovation and empowered talent. Astra Sweets lists five values: entrepreneurship, no-nonsense, respect, ownership and passion. Astra Sweets traces its own history to the Van Deun firm, which opened a spiced cake factory in 1924; four years later the foundations were laid for confectionery production. The decades after the Second World War were uneventful, but in 1987 Groep Vanherpe took over the factory and renamed it Astra Sweets, immediately starting construction of a new factory that was fully operational two years later. Years of consistent growth followed, with production capacity doubling and employees working in shifts to accommodate growth.

• 2014

  The Breda factory closes on 1 January; the building later becomes 'Talentenfabriek De Faam'.

• 1999

  Cadbury sells the Breda and Harlingen operations to Astra Sweets; De Faam and Frisia continue as Astra Faam.

• 1989

  Bassett is acquired by Cadbury Schweppes; De Faam is renamed Cadbury Faam.

• 1988

  De Faam takes over the Harlingen sugar confectionery factory Frisia, founded in 1899.

• 1964

  De Faam is acquired by the English firm Bassett Food.

• 1912

  De Faam relocates to the Liniestraat in Breda.

• 1883

  Piet and Hedri de Bont help found Kwatta.

• 1881

  Piet and Hedri de Bont move to a new factory on the Middellaan, installing a steam engine; company named Stoom-Chocolade-en-Pepermunt en Suikerwerkfabriek P.A. de Bont.

• 1858

  King William III grants a patent for Petrus de Bont's peppermint-making machine; peppermints are stamped 'De Faam'.

• 1851

  Petrus de Bont takes over the business from his father Henricus.

• 1838

  Henricus de Bont begins producing sugar confectionery and peppermint in Breda.

Historic Dutch confectionery brand known for peppermint and liquorice, later part of Astra Sweets' portfolio.

• Peppermint

  English-style peppermint stamped with the De Faam name, produced using Petrus de Bont's patented machine.

• Liquorice (drop)

  Liquorice processed into rolls at the Hank branch.

• Sugar confectionery

  A range of sugar confectionery produced since 1838.

• Chocolate

  Chocolate production reflected in the company name Stoom-Chocolade-en-Pepermunt en Suikerwerkfabriek.

• Spiced cake (peperkoek)

  The original product of the Van Deun factory opened in 1924, part of Astra Sweets' heritage.

1. 1Astra Sweets | Over Onsastrasweets.com
2. 2Astra Sweets | About usastrasweets.com
3. 3Astra Sweets | Über unsastrasweets.com
4. 4Astra Sweets | À propos de nousastrasweets.com
5. 5De Faam - Wikidatawikidata.org
6. 6De Faam - Wikipedianl.wikipedia.org