Skip to content

Corporate brand

Unclaimed

Dearcc was the original name of a Chinese electric-vehicle marque that later rebranded as Enovate Motors.

Last updated August 31, 2026

AI crawler reads

No AI crawler has read this profile yet.

History

Zhejiang Dianka Automobile Technology Co., Ltd. was established in Shaoxing, Zhejiang, in mid-2015 by Hailiang Zhang. Trading initially under the Dearcc name, the company sought to develop electric passenger cars for the Chinese market. Its first known product was the Dearcc EV10, a small battery-electric city car. The model was unveiled in 2017 and produced at the company’s Shaoxing facility for domestic sales. Dearcc reported its first 1,000 customer deliveries in May 2018, but the EV10’s production run was brief. Within the same period, the company decided to change both its commercial positioning and its name. In November 2018, Dearcc announced that it would operate as Enovate Motors. This was more than a cosmetic rebrand: the business redirected product development from inexpensive urban electric cars toward compact electric SUVs with a more premium and technology-led proposition. The Enovate ME7 was presented shortly afterward and became the first major production vehicle of the new phase. It went on sale in China in May 2019. Enovate also presented the ME-S, a luxury electric sedan study, during 2019, signaling an intention to compete beyond the entry-level segment. In July 2021, the company expanded its production range with the smaller ME5 SUV. The marque’s products remained focused on battery-electric propulsion. Reference material describes the EV10 and the later Enovate models as electric vehicles, with cited range figures reaching up to about 155 kilometres for the early product. The company’s reorientation reflected the increasingly competitive Chinese electric-car market, in which manufacturers sought differentiation through vehicle size, software, cabin technology, and premium design rather than relying solely on low purchase prices. Enovate later sought to establish a manufacturing base beyond China. In December 2022, it announced an agreement with Saudi Arabian investors concerning a proposed first overseas vehicle plant. The plan was linked to possible foreign-market development, including potential European expansion. The available sources do not confirm completion of the plant, the start of overseas production, or a durable international distribution network. Financial and operational problems became evident around the end of 2022. Showrooms located in Chinese shopping malls were closed and employee salaries were reportedly reduced. In April 2023, Enovate stopped production of both the ME5 and ME7, closed its Changsha factory, and began seeking new financing. The company did not secure financing during the subsequent year according to the supplied reference, and its assets were frozen in early 2024 in the context of pre-bankruptcy proceedings. The references do not provide a final court determination, liquidation date, successor company, or confirmed resumption of manufacturing. Consequently, the historical Dearcc/Enovate marque is documented, but its present legal and commercial status remains unresolved.

  • 2024

    Assets frozen in pre-bankruptcy proceedings

    [1]

    The company’s assets were frozen after financing efforts reportedly failed to resolve its financial problems.

  • 2023

    Production halted and Changsha factory closed

    [1]

    The company stopped producing the ME5 and ME7, closed its Changsha facility, and sought financing.

  • 2022

    Saudi factory agreement announced

    [1]

    Enovate announced an agreement with Saudi investors concerning a proposed overseas factory.

  • 2021

    ME5 production model added

    [1]

    Enovate expanded its range with the smaller ME5 electric SUV.

  • 2019

    ME7 enters the Chinese market

    [1]

    The Enovate ME7 became the first production model of the rebranded business and went on sale in China.

  • 2019

    ME-S luxury sedan study presented

    [1]

    Enovate showed a study for a luxury electric sedan called the ME-S.

  • 2018

    First 1,000 EV10 deliveries reported

    [1]

    Dearcc reported delivering its first 1,000 EV10 units; production subsequently ended after a short market run.

  • 2018

    Rebrand to Enovate Motors announced

    [1]

    The company changed its name and moved its strategy toward advanced compact electric SUVs.

  • 2017

    Dearcc EV10 unveiled

    [1]

    Dearcc presented the EV10, its first identified production vehicle and an electric city car for China.

  • 2015

    Zhejiang Dianka Automobile Technology Co. founded

    [1]

    Hailiang Zhang founded Zhejiang Dianka Automobile Technology Co., Ltd. in Shaoxing, Zhejiang, to develop electric cars.

Products and positioning

Originally an affordable Chinese electric-city-car marque; after the 2018 rebrand, the business targeted more advanced compact and premium electric SUVs and related electric vehicles.

  • Battery-electric city car · 2017

    Dearcc EV10

    The EV10 was Dearcc’s first identified vehicle and its entry product in China. It was a small all-electric city car designed for urban use and produced at the company’s Shaoxing facility. The model was unveiled in 2017, and the company reported its first 1,000 deliveries in May 2018. Its production ended after a short commercial run as the company changed its strategic direction and rebranded as Enovate.

  • Battery-electric compact SUV · 2019

    Enovate ME7

    The ME7 was the first major production vehicle developed under the Enovate name after the 2018 repositioning. It was an all-electric SUV intended to move the company into a more technically advanced and premium segment than the Dearcc EV10. The model went on sale in China in May 2019. Production ended in 2023 amid the company’s financial and operational crisis.

  • Battery-electric compact SUV · 2021

    Enovate ME5

    The ME5 was a smaller SUV added to Enovate’s model range in July 2021. It represented an effort to extend the rebranded company’s electric-SUV portfolio beyond the larger ME7. Available reference material identifies it as a production electric vehicle, but does not provide detailed specifications, pricing, or sales figures. Production ended in 2023 when the company halted vehicle manufacturing.

  • Luxury battery-electric sedan concept · 2019

    Enovate ME-S

    The ME-S was a luxury electric sedan study presented by Enovate in 2019. It illustrated the company’s ambition to extend its technology and design proposition into a higher-end passenger-car segment. The available reference does not establish that the ME-S entered series production or customer delivery.

Brand decisions

  • 2023

    Production shutdown and financing searchStrategy

    Background

    The company faced showroom closures, reported salary reductions, and worsening financial conditions.

    Action taken

    It ended production of the ME5 and ME7, closed the Changsha factory, and sought new financing.

    Aftermath

    Financing was reportedly not secured during the following year, and assets were frozen in early 2024 during pre-bankruptcy proceedings.

  • 2022

    Proposed Saudi Arabian manufacturing expansionStrategy

    Background

    Enovate sought a route to overseas manufacturing and potential international market expansion.

    Action taken

    The company announced an agreement with Saudi Arabian investors to build a proposed first factory outside China.

    Aftermath

    The supplied sources do not confirm construction, production, or a sustained overseas launch.

  • 2018

    Repositioning from Dearcc to EnovateStrategy

    Background

    After the short market presence of the EV10, the company sought to change its business profile and move away from low-cost electric cars.

    Action taken

    It announced a corporate rebrand as Enovate Motors and redirected development toward technically advanced compact electric SUVs.

    Aftermath

    The ME7 became the first production model of the new strategy, followed by the ME5 and the ME-S concept.

Sources2 sources

Cite this profile: Cite the canonical profile. /brand-wiki/dearcc · Editorial policy · How profiles are compiled