Digicel IMAX

Digicel IMAX is a large-format cinema venue at One Woodbrook Place in Port of Spain, Trinidad and Tobago. It operates under the IMAX brand and takes its name from Digicel, the venue's title sponsor. The theatre was developed and launched by Ingrid Jahra, founder of Giant Screen Entertainment, and opened in August 2011 after a development process that included legal disagreements with the property's developer. The venue was positioned as a major addition to Trinidad and Tobago's entertainment infrastructure and was described in reference material as the first and only IMAX 3D movie theatre in Trinidad and Tobago and the Caribbean. Its principal consumer proposition is a premium, immersive cinema experience built around the IMAX format, including large-scale Hollywood releases and three-dimensional presentations. Alongside commercial films, the theatre also screens IMAX educational productions, with school audiences in Trinidad and Tobago identified as an important target segment. The auditorium is reported to have the largest cinema screen in the Caribbean. The screen measures approximately 12 metres high by 21 metres wide, while the auditorium has seating for about 360 people. These physical characteristics support the brand's emphasis on spectacle, scale, sound, and immersive viewing rather than ordinary multiplex exhibition. The venue's location at One Woodbrook Place also places it within a mixed-use leisure and commercial development in Port of Spain. Digicel IMAX is a sponsorship-led local cinema brand rather than a separately documented multinational corporation. Digicel serves as title sponsor, while Carib Brewery, Ansa Automotive, Atlantic LNG, and First Citizens Bank are identified as additional sponsors. The sponsorship structure connects the theatre to prominent Trinidad and Tobago businesses and helps distinguish the venue from conventional cinemas. Publicly available reference material provides limited information about the venue's corporate ownership, financial performance, management team, programming statistics, and current operating arrangements. The available evidence establishes its location, launch, founder, sponsorship, screen specifications, and broad programming model, but does not provide a detailed account of later expansions or changes in ownership. Accordingly, Digicel IMAX is best understood as a locally operated, premium-format cinema venue with a regional positioning and an educational as well as entertainment role.

Digicel IMAX was created as a premium large-format cinema project in Port of Spain, Trinidad and Tobago. The venue was launched by Ingrid Jahra, who is identified as the founder of Giant Screen Entertainment. Its development formed part of the One Woodbrook Place complex, and the project adopted the IMAX name and presentation format while receiving title sponsorship from Digicel. The theatre's development was not entirely straightforward. Reference material records legal disagreements with the developer, although the available account does not explain the precise legal issues, the parties' arguments, or the resolution. Despite those difficulties, the cinema opened in August 2011. Its launch established what was described as Trinidad and Tobago's first and only IMAX 3D theatre, as well as a unique IMAX destination for the Caribbean region. The venue was designed around a large auditorium and an unusually large screen. The screen is reported to measure approximately 12 metres in height and 21 metres in width, with seating for around 360 customers. This scale is central to the venue's identity: Digicel IMAX is not merely a cinema using a premium label, but a destination intended to deliver a visibly larger and more immersive presentation than conventional screens. From its opening, the cinema served two complementary programming purposes. It showed Hollywood blockbuster films, allowing local audiences to see major commercial releases in the IMAX format. It also offered educational IMAX films, particularly for schools in Trinidad and Tobago. This combination gave the venue both a leisure function and an educational role, broadening its potential audience beyond consumers seeking mainstream entertainment. The brand's commercial identity was supported by a group of sponsors. Digicel was the title sponsor, while Carib Brewery, Ansa Automotive, Atlantic LNG, and First Citizens Bank were also identified as sponsors. This arrangement connected the cinema with several major local or regional businesses and indicates that sponsorship was an important part of the venue's market presence. Available public material does not establish a detailed chronology after the 2011 opening. It does not provide confirmed information on ownership changes, financial results, additional sites, executive succession, or formal expansion into other Caribbean territories. The documented history therefore centers on the project's creation, development dispute, August 2011 opening, distinctive physical scale, sponsorship model, and dual focus on blockbuster and educational IMAX programming.

• 2011

  Digicel IMAX opens in Port of Spain

  [1]Digicel IMAXen.wikipedia.org

  The theatre opened at One Woodbrook Place in August 2011, becoming a major large-format cinema venue in Trinidad and Tobago and the Caribbean.

A premium, large-format and immersive cinema destination serving Trinidad and Tobago, with regional Caribbean significance and programming that combines mainstream Hollywood films with educational IMAX content.

• Cinema exhibition · 2011

  IMAX 3D cinema

  The core offering is an IMAX 3D cinema experience delivered in a purpose-built auditorium with a screen reported to be approximately 12 metres high and 21 metres wide. The venue seats about 360 people and is positioned around the heightened scale and immersion associated with IMAX presentation. Its programming includes major Hollywood releases and other films suitable for large-format exhibition.

• Educational cinema · 2011

  IMAX educational films

  Digicel IMAX also presents educational IMAX productions aimed particularly at schools in Trinidad and Tobago. These films extend the venue's role beyond commercial entertainment and use the large screen and immersive format for science, nature, geography, and other educational subjects, although the available reference material does not identify a specific title catalogue.

• 2011

  Launch of the Digicel IMAX theatreProduct launch

  Background

  The project was developed to introduce an IMAX 3D cinema experience to Trinidad and Tobago and the Caribbean, with the venue located at One Woodbrook Place in Port of Spain.

  Action taken

  The theatre opened in August 2011 with a large auditorium, a reported 12-by-21-metre screen, approximately 360 seats, Hollywood films, and educational IMAX programming.

  Aftermath

  The opening established Digicel IMAX as a distinctive premium cinema destination and as the region's documented first and only IMAX 3D theatre.

  Source

1. 1Digicel IMAXen.wikipedia.org
2. 2Digicel IMAX official websiteimax.tt